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Influencer Marketing Director, Social Media
Insight ValueInfluencer Marketing Director responsible for managing influencer programs and client relationships at 1000heads. Leading strategies to interact with influencers and deliver innovative campaigns.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in influencer marketing strategies, client relationship management, and team leadership. Proficient in managing budgets, negotiating fees, and ensuring compliance with ethical standards while delivering innovative campaign solutions.
Highest-signal resume keywords
Influencer Marketing ExperienceTeam LeadershipResource ManagementFluency in German and EnglishProficient in Google Docs and Microsoft Office
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Influencer Relationship ManagementCampaign Strategy DevelopmentBudget ManagementProfiling ProcessesEvent Planning and Execution
Soft Skills
Excellent Communication SkillsProblem SolvingAttention to DetailOrganizational SkillsProactive and Self-Motivated
Tools & Technologies
Google DocsMicrosoft OfficeExcelWordPowerPoint
Industry Keywords
Influencer ProgramsClient BriefsEthical StandardsFTC ConsiderationsSocial Marketing
About the role
Key responsibilities & impact- Creating strategies and building decks for influencer programs to best meet client briefs and solve business problems
- Manage junior team members
- Building internal and client relationships; listen and understand individual client requirements and consistently meeting if not exceeding their expectations
- Building influencer relationships; establish a genuine connection with influencers of all levels to promote trust and two-way communication
- Negotiating influencer fees with micro to celeb influencers and managing influencer fee budgets
- Leading profiling briefs to ensure the team have a clear understanding of their target audience
- Responsible for ensuring the profiling processes (briefing and approval) are adhered with team
- Maintaining a consistent understanding & competence on profiling across all team members; identification and verification of Influential Voices. Ensuring each voice put forward is on brief and groups are diverse in nature
- Maintaining the exceptional standard of all campaign engagement including ethical and FTC considerations
- Consistently developing innovative and creative ideas and solutions for client campaigns
- Responsible for the timely response of all communication from voices and on-going relationship maintenance
- Managing the voices database to ensure on-going accuracy of data across all campaigns
- Overseeing event and activation planning, execution, and performance.
- Ensuring that events run to agreed client budgets and clients approve all expenditure before it happens, particularly 3rd party expenditure.
- Reviewing deliverables at macro level and delegating to relevant team members
Requirements
What you’ll need- Minimum 4+ years of relevant influencer experience in Marketing and Social space
- Social Strategic background ideally within an agency environment strong advantage
- Excellent communication skills – ability to communicate a clear understanding of complex information with a problem solving approach
- Team leadership experience
- Resource Management experience essential
- Results-focused with a tenacious approach to delivery, quality of output and organisation are key to this role
- Ability to work calmly, efficiently, and professionally under pressure
- Ability to interact with people at all levels demonstrating tact, diplomacy, discretion, and maturity
- Meticulous attention to detail & excellent organisational and time management skills
- Passionate, energetic, and confident
- Proactive: self-motivated
- Team-player: flexible and challenging
- Fluency in both German and English language essential
- Proficient in Google Docs & Microsoft Office – Word, Excel & PowerPoint
Benefits
Comp & perks- Exciting and challenging projects with some of the biggest brands in the world including Qualcomm, Google, NATURE ONE, Maggi, Purina, Melia Hotels
- Work closely with a great international team of insights, design and strategy specialists to deliver transformative social-first work for our clients
- One incremental extra holiday day per year for 7 years
- Extra days off between Christmas and New Year
- A healthy and collaborative 1000heads culture and a great team in Berlin
- Internal training opportunities and a budget for external events
- Flexible working hours and home office...but also a great office at Hackescher Markt, right in the heart of Berlin.