CRM & Customer Experience Manager

Inkster GmbH

CRM Manager focusing on customer experience and data-driven marketing at Inkster. Creating campaigns and enhancing customer journeys for an international e-commerce brand from Hamburg.

Posted 7/13/2026full-timeHamburg • 🇩🇪 GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in CRM and Email Marketing, with a strong focus on customer journey optimization and campaign analysis. Proficient in using CRM tools and modern AI technologies to enhance customer communication and satisfaction.

Highest-signal resume keywords

CRM ExperienceEmail MarketingCustomer Journey OptimizationKlaviyo ProficiencyGerman Language Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email Campaign CreationCustomer Flow DevelopmentData AnalysisAutomation DevelopmentCustomer Behavior Analysis

Soft Skills

Analytical ThinkingCreativityOrganizational SkillsIndependent Working StyleProblem-Solving

Tools & Technologies

KlaviyoGorgiasZendeskAI Tools

Industry Keywords

Customer ExperienceCustomer SuccessE-commerceD2C BrandVisual Communication

About the role

Key responsibilities & impact

Plan, create and optimize creative email and SMS campaigns across the entire customer journey
Develop new automations and customer flows
Analyze customer behavior and derive new ideas for CRM campaigns
Own the quality of customer communications in collaboration with Customer Support
Identify recurring customer issues and develop appropriate solutions
Analyze metrics such as repurchase rate and customer satisfaction
Work closely with Performance Marketing, Design, Content and Product Development

Requirements

What you’ll need

Experience in CRM, Customer Experience, Customer Success or Email Marketing – ideally in e-commerce or at a D2C brand
Combination of analytical thinking and creativity
Strong sense for modern design, aesthetics, branding and visual communication
Good understanding of customer journeys
Ideally experience with CRM tools such as Klaviyo and helpdesk solutions like Gorgias or Zendesk
Organized, independent and pragmatic working style
Enjoy improving processes, taking responsibility and using modern AI tools sensibly
Very good German language skills; English skills are an advantage

Benefits

Comp & perks

Provision of new Apple devices
A great deal of creative freedom and responsibility from day one
An exceptional designer role with varied projects ranging from tattoo design to packaging
Direct influence on a fast-growing international love brand
Flexible working with an office in Hamburg and the option to work from home
A young, motivated team with short decision-making processes
The opportunity to make your work visible directly – online, in retail and on our products
Deep insights into the growth strategy of a modern e‑commerce company