Senior Media Manager

Inizio Evoke

Senior Media Manager optimizing paid media campaigns for pharma and healthcare audiences at Inizio Evoke. Managing vendors, budgets, targeting, and regulatory-compliant performance across digital and traditional channels.

Posted 8/19/2026full-timeRemote • Illinois, Massachusetts, New York, Pennsylvania • 🇺🇸 United StatesSenior💰 $67,000 - $85,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing multi-channel paid media campaigns within the pharma and healthcare sectors, utilizing data-driven insights to optimize performance and ensure regulatory compliance. Strong ability to collaborate with cross-functional teams and translate complex healthcare messaging into effective targeting strategies.

Highest-signal resume keywords

Media Planning/Buying ExperienceDigital Media PlatformsRegulatory ComplianceClient-Facing ExperienceData-Driven Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Media Campaign ManagementData AnalysisBudget OversightTargeting Strategy DevelopmentPerformance Optimization

Soft Skills

Collaborative SpiritProactive Mindset

Tools & Technologies

Google AdsMetaProgrammatic AdvertisingEndemic Publishers

Industry Keywords

PharmaHealthcareRegulated EnvironmentPatient-Centric CampaignsVendor Management

About the role

Key responsibilities & impact

Manage multi-channel paid media campaigns focused on pharma and healthcare audiences
Collaborate with strategy, analytics, and creative teams to build integrated, patient-centric campaigns
Optimize media performance using data-driven insights to meet regulatory-compliant KPIs
Monitor digital trends and platform updates
Manage vendor relationships and negotiate rates
Oversee media budgets and flowcharts
Translate complex healthcare messaging into targeting strategies for HCP and DTC campaigns
Work collaboratively with clients to meet goals

Requirements

What you’ll need

3+ years of media planning/buying experience
Experience with digital media platforms, including Google Ads, Meta, programmatic, and endemic publishers
Comfortable working in a regulated environment
Ability to work remotely supporting East Coast hours
Client-facing experience
Collaborative spirit and proactive mindset

Benefits

Comp & perks

Medical insurance
Dental insurance
401(k)
Tuition reimbursement
Flexible time off
Flexible work environment
Personal support
Tailored learning and development opportunities