Associate Director, Social Media Strategy

Inizio Evoke

Associate Director leading social media engagement strategies at Inizio Evoke. Delivering high quality work across clients in health and life sciences with a focus on innovation.

Posted 7/8/2026full-timeRemote • New York • 🇺🇸 United StatesSenior💰 $125,000 - $140,000 per yearWebsite

About the role

Key responsibilities & impact

Lead in creating top-notch social strategies and content plans, ensuring feedback, strategic consultation and social media management is done to a high level.
Guide clients and teams on social media strategies and issues, providing insights before implementation.
Be the go-to social media subject matter expert, providing insight around platform capabilities, specifications and functionalities for clients and external audiences
Inform and develop new approaches, ideas, and services to expand the agency's social media and strategy capabilities
Lead teams through social listening,
Aid in omnichannel and engagement strategy initiatives, promoting social media's alignment into client's omnichannel mix
Counsel clients and teams on best practices for social media execution, showcasing deep knowledge of platform functionalities, formats, trends, and both organic and paid content across major social channels like Facebook, Instagram, TikTok, X, LinkedIn, Pinterest, Snapchat, and YouTube.
Stay up to date with latest digital marketing trends and technologies to maintain a competitive edge

Requirements

What you’ll need

At least 5 years of experience in health, biotech, or pharmaceuticals.
Experience developing and presenting strategic social media plans across various channels, including Facebook, X, LinkedIn, YouTube, and Pinterest, with a strong understanding of both organic and paid content.
Experience growing social media business with existing clients and participating in new business pitches.
Experience mentoring junior team members.
In-depth knowledge of FDA and FTC regulations for social media in the biotech and pharma industries.
Experience in client service, in an agency environment, with experience collaborating within integrated teams.
Skill with social monitoring and measurement tools, with strong analytical and problem-solving abilities.
Bachelor's degree in life sciences, marketing, or communications

Benefits

Comp & perks

Health insurance
Dental insurance
401(k)
Tuition reimbursement
Flexible time off

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Social Media ManagementContent PlanningStrategic ConsultationOrganic and Paid Content DevelopmentSocial ListeningOmnichannel StrategyAnalytical SkillsProblem-Solving Skills

Soft Skills

LeadershipCollaborationCommunication