Associate Director, Brand Strategy

Inizio Evoke

. Proactively inform and develop new approaches, ideas, and services .

Posted 5/2/2026full-timeRemote • New York • 🇺🇸 United StatesSenior💰 $130,000 - $155,000 per yearWebsite

About the role

Key responsibilities & impact

Proactively inform and develop new approaches, ideas, and services
Guide and serve as a go-to subject matter expert for a strategic point-of-view on specific client challenges or marketplace dynamics
Oversee the brand and communications direction of an account in partnership with the Account Lead and Creative Lead
Create and steward brand strategies, defining them and building them over multiple campaigns/activities
Frame thinking and place in its proper context by: Isolating a business' problems with a brand and communications can affect. Isolating the roles of the brand, communication, and communication channels within business plans—thinking for tomorrow and not just today.
Promote the brand purpose and ensure that it lives across all main touch-points and communications
Identify additional opportunities for growing assigned accounts, both in the world and within the agency
Forge relationships with internal members of senior leadership, with diverse teams and departments (Creative, Account, etc.)
Track the success of campaign and accounts and manage the award submission process
Develop the skills of and mentor junior team members

Requirements

What you’ll need

5+ years total business experience is required
4+ years in pharmaceutical marketing or communications agency experience is required, with demonstrated career progress focused on expanding engagement and driving innovation
Bachelor's degree in life sciences, marketing, or communications
Experience developing successful pharmaceutical marketing strategies
Expertise with a focus on using insights, developing strategies into a brand plan, and working in a multi-platform ecosystem
Demonstrated people management experience
Can present marketing and strategic plans to main client decision makers
Demonstrated leadership in a collaborative environment

Benefits

Comp & perks

Great compensation packages
Outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

pharmaceutical marketingbrand strategy developmentcampaign managementmulti-platform ecosystemmarketing strategyinsight developmentbusiness problem isolationcommunications directionaward submission management

Soft Skills

leadershipmentoringcollaborationrelationship buildingstrategic thinkingcommunicationproblem-solvinginnovationpeople management

Certifications

Bachelor's degree in life sciencesBachelor's degree in marketingBachelor's degree in communications