Marketing Coordinator

Infobase

Marketing Coordinator managing integrated marketing campaigns for Infobase, an educational resource provider. Focusing on brand awareness, customer engagement, and campaign performance.

Posted 6/18/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

The Marketing Coordinator is a key operational role on a lean, fast-moving marketing team, supporting the planning, execution, and measurement of campaigns that drive brand awareness, customer engagement, and business growth.
Coordinate and execute integrated marketing campaigns across digital, email, social media, web, events, and other channels.
Build, test, and deploy email campaigns, working within established templates and brand standards.
Segment email audiences using CRM queries, customer lists, and AI-assisted segmentation tools to ensure the right message reaches the right audience.
Build and schedule social media posts across channels using a social media management tool; design accompanying graphics within established templates.
Maintain website content, as needed.
Track, compile, and report on email and social campaign performance on a regular cadence, surfacing key metrics and trends.
Translate performance data into actionable insights, identifying what's working and where there are opportunities to improve.
Support the creation and maintenance of marketing collateral, presentations, case studies, and promotional materials.
Collaborate with sales, product, and customer success teams to align marketing activities with business objectives.

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Business, Journalism, Public Relations, or a related field, or equivalent combination of education and experience.
2–4 years of experience in marketing, communications, digital marketing, or a related role.
Demonstrated interest or experience in email marketing, social media management, and campaign reporting.
Experience working with marketing automation, CRM, and content management systems preferred.
Passion for Infobase’s mission and the educational information space.

Benefits

Comp & perks

health
dental
vision
401K
a generous paid time off plan

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

email marketingsocial media managementcampaign reportingCRM queriesAI-assisted segmentationdigital marketingcontent management systemsmarketing automationdata analysisgraphic design

Soft Skills

collaborationcommunicationorganizational skillsanalytical thinkingcreativityattention to detailproblem-solvingadaptabilitytime managementcustomer engagement