Senior Google Ads Specialist – PPC Expert

Infasta Soft Solutions Pvt Ltd

Google Ads Specialist at web solutions company executing high-budget PPC campaigns. Focusing on ROI and deep expertise in performance marketing and advanced optimization techniques.

Posted 4/11/2026full-timeRemote • 🇮🇳 IndiaSeniorWebsite

About the role

Key responsibilities & impact

Plan, execute, and optimize high-budget Google Ads campaigns (Search, Display, YouTube, Shopping)
Develop advanced bidding strategies and scaling techniques to maximize ROI
Conduct in-depth keyword research, competitor analysis, and audience targeting
Implement and manage conversion tracking, Google Tag Manager, and GA4
Optimize campaigns for CPA, ROAS, and conversion rates
Lead A/B testing strategies for ads, landing pages, and funnels
Manage and allocate large budgets efficiently across campaigns
Create detailed performance reports, dashboards, and insights
Identify growth opportunities and recommend new campaign strategies
Stay updated with Google Ads algorithm changes and industry trends

Requirements

What you’ll need

5–8 Years of experience in Google Ads
Strong hands-on experience in Google Ads (Search, Display, Video, Shopping)
Expertise in performance marketing & ROI-driven campaigns
Advanced knowledge of Google Analytics (GA4), Tag Manager, conversion tracking
Experience with remarketing, audience segmentation, and funnel optimization
Proficiency in tools like SEMrush, Ahrefs, Google Keyword Planner
Google Ads Certification (mandatory/preferred)

Benefits

Comp & perks

Remote work options

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Google Adsbidding strategieskeyword researchconversion trackingA/B testingperformance marketingROI-driven campaignsaudience segmentationfunnel optimizationGA4

Certifications

Google Ads Certification