
Content Strategist
indie.io
contract
Posted on:
Location Type: Remote
Location: United States
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About the role
- Act as the day-to-day strategic lead across multiple creative and production agencies.
- Serve as the primary bridge between brand objectives and creative execution, ensuring clarity and alignment at every stage.
- Establish and manage clear ways of working, roles, and accountability across agency partners.
- Manage up to 5 concurrent campaigns at a time, maintaining prioritization, quality, and momentum across all live work.
- Translate brand and business goals into campaign frameworks, success metrics, and strategic direction.
- Build end-to-end creative briefs for always-on and campaign-based content across paid and organic channels.
- Lead creative development across platforms, formats, and funnel stages.
- Review concepts, scripts, rough cuts, and final assets, providing clear, actionable feedback that elevates creative quality and effectiveness.
- Lead large-scale content production initiatives (e.g., super shoots) including developing creative and production briefs.
- Partner with production and studio teams to define shot lists and funnel-specific asset needs.
- Own and actively manage the full-funnel content ecosystem (awareness, consideration, conversion).
- Analyze performance using platform reporting tools and internal analytics solutions.
- Identify gaps, opportunities, and areas for optimization across the content mix.
- Feed performance learnings back into briefing and planning cycles to continuously improve results.
Requirements
- 5-7+ years of experience in content strategy, social strategy, or creative strategy, preferably within an agency.
- Proven experience leading social-first, performance-aware content across paid and organic channels.
- Strong creative judgment with the ability to give clear, constructive feedback across formats and platforms.
- Experience managing multiple agencies and complex creative ecosystems.
- Fluency in full-funnel content strategy and performance optimization.
- Highly organized, proactive, and comfortable managing multiple concurrent workstreams.
- Strong client presence with the ability to influence, align, and drive decisions.
- Experience working with analytics and reporting tools to inform creative strategy.
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
content strategysocial strategycreative strategyperformance optimizationcampaign frameworkscreative briefscontent productionanalyticsreporting tools
Soft Skills
creative judgmentconstructive feedbackorganizational skillsproactive managementclient presenceinfluencealignmentdecision driving