Senior Communications Manager

Independence Pet Group

. Develop and execute PR strategies that strengthen brand narratives and increase awareness across multiple IPH brands.

Posted 4/30/2026full-timeRemote • Illinois, New York • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Develop and execute PR strategies that strengthen brand narratives and increase awareness across multiple IPH brands.
Create compelling storylines that align with brand positioning, consumer insights, and cultural trends.
Partner with creative, marketing, and cross‑functional teams to deliver integrated PR initiatives that support brand goals.
Ensure all communications are consistent with broader corporate messaging and reputation strategy.
Recommend strategies to differentiate each brand while maintaining alignment with IPH’s overarching brand framework.
Drive proactive media outreach to secure high‑quality placements in consumer, lifestyle, business, and trade outlets.
Develop pitch angles, lead pitch teams, and maintain strong relationships with reporters, editors, and influencers.
Draft press releases, talking points, fact sheets, and briefing materials for brand milestones, product moments, or thought leadership opportunities.
Monitor media coverage, trends, and competitive insights to optimize messaging and opportunities.
Own daily media report and monthly trends report (provided by vendor).
Write and edit high‑quality communications materials, brand messaging, executive talking points, and content for multi‑channel programs.
Support narrative development for campaigns, product awareness efforts, and brand‑building initiatives.
Work closely with Marketing, Product, Legal, People, and Creative teams to execute cohesive communications programs.
Coordinate with external agencies on campaign development, media outreach, and measurement.

Requirements

What you’ll need

Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field.
5+ years of experience in brand communications, consumer PR, or integrated communications roles.
Proven success pitching media and securing meaningful coverage across consumer, lifestyle, and business outlets.
Exceptional writing, editing, and storytelling skills with the ability to turn data and insights into compelling narratives.
Strong project management skills with experience managing multiple brands, projects, and stakeholders at once.
Comfortable working in a fast‑paced environment and adapting to shifting priorities.
Collaborative team player with strong interpersonal skills.
Experience working with or within agency environments is a plus.

Benefits

Comp & perks

Comprehensive full medical, dental and vision Insurance
Basic Life Insurance at no cost to the employee
Company paid short-term and long-term disability
12 weeks of 100% paid Parental Leave
Health Savings Account (HSA)
Flexible Spending Accounts (FSA)
Retirement savings plan
Personal Paid Time Off
Paid holidays and company-wide Wellness Day off
Paid time off to volunteer at nonprofit organizations
Pet friendly office environment
Commuter Benefits
Group Pet Insurance
On the job training and skills development
Employee Assistance Program (EAP)

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

media outreachpress release writingstorytellingpitch developmentcontent creationcommunications strategybrand messagingreport writingcompetitive analysisnarrative development

Soft Skills

project managementinterpersonal skillscollaborationadaptabilitywritingeditingcreativitystrategic thinkingteamworkcommunication

Certifications

Bachelor’s degree in CommunicationsBachelor’s degree in Public RelationsBachelor’s degree in JournalismBachelor’s degree in Marketing