IMS Legal Strategies

Events Marketing Lead

IMS Legal Strategies

full-time

Posted on:

Location Type: Remote

Location: United States

Visit company website

Explore more

✨ AI Apply
Apply

Job Level

Senior

Tech Stack

WordPress

About the role

  • Develop and implement event marketing strategies to support business growth and brand positioning.
  • Oversee the planning, execution, and budgeting of conferences, exhibits, sponsorships, webinars, CLEs, IMS-hosted events, and promotional items
  • Collaborate with the Content Strategist to create compelling event promotional plans
  • Manage event marketing collateral, promotional products, and branded materials
  • Ensure event logistics, staffing, and execution align with company goals and industry best practices
  • Track and analyze event performance metrics, providing insights for optimization
  • Work with internal stakeholders to manage speaking engagements and CLE opportunities at key events
  • Maintain vendor relationships with event coordinators, industry groups, and logistics providers
  • Lead post-event evaluations, providing feedback and recommendations for future improvements
  • Support brand transitions and event marketing strategies for acquired companies
  • Collaborate with digital, social media, and content teams to maximize event reach and engagement
  • Ensure compliance with brand architecture and style guides across all event-related materials
  • Represent IMS at select events, fostering relationships with key partners and clients as needed
  • Lead, support, and mentor a team of two direct reports
  • Up to 20% of travel required

Requirements

  • Bachelor’s degree in marketing, communications, business, or a related field is preferred
  • 5+ years of experience in event marketing, planning, and execution
  • Proficiency in event management platforms, Dynamics, CRM systems, and digital marketing tools
  • Experience with WordPress, YouTube, podcasts, video production, and social media is a plus
Benefits
  • Competitive compensation package with 401K match
  • Flexible PTO and 12 paid holidays
  • Robust health and welfare benefits, including medical, dental, vision, HSA, short-term disability, long-term disability, and life insurance, all with generous company contributions
  • Career development programs supported through an integrated Learning Platform
  • Talent Identification Program to recognize and reward our high-performing, high-potential team members through career growth opportunities and unique development experiences
  • Values-driven culture based on respect, care, growth, and excellence
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
event marketingevent planningevent executionbudgetingperformance metrics analysisvendor managementpost-event evaluationdigital marketingsocial media marketingcontent strategy
Soft Skills
collaborationleadershipmentoringcommunicationrelationship buildingorganizational skillsstrategic thinkingproblem-solvingadaptabilityinsight generation