Senior Sales Manager

Improve Digital

Senior Sales Manager generating new business and supporting client relationships for European digital media platform. Collaborating with agencies across programmatic buying and direct trading in London.

Posted 7/20/2026full-timeLondon • 🇬🇧 United KingdomSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in programmatic and online advertising sales, with a strong focus on revenue generation, client relationship management, and data-driven decision-making. Proficient in pipeline management and forecasting, with a passion for digital media and emerging ad technologies.

Highest-signal resume keywords

Programmatic Advertising SalesClient Relationship ManagementRevenue GenerationData AnalysisSalesforce CRM

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Pipeline ManagementForecastingBusiness PlanningCampaign OptimizationPresentation Skills

Soft Skills

Outstanding CommunicationSelf-MotivatedProactiveEntrepreneurial MindsetAnalytical Abilities

Tools & Technologies

SalesforceCRM Tools

Industry Keywords

Digital MediaAd TechnologiesAgency RelationshipsBusiness DevelopmentCampaign Performance

About the role

Key responsibilities & impact

Meeting monthly and quarterly meetings and revenue targets
Developing and maintaining agency relationships from junior to senior levels to ensure full coverage of the agency patch
Identify new business opportunities and expand existing client partnerships
Liaising with internal stakeholders to drive retention and long-term growth
Work closely with marketing, product, and ad operations teams to optimize campaign success
Grow both existing and new business revenue streams by identifying and capitalizing on opportunities
Present campaign results and performance insights to agency contacts, offering data-driven recommendations
Keep Salesforce and other CRM tools updated with live and proposed campaign details, agency contacts, and pipeline activity and accurate forecasting
Stay ahead of industry trends, emerging ad technologies, and best practices

Requirements

What you’ll need

A Minimum 7+ years of similar experience in programmatic/online advertising sales
Outstanding communication and presentation skills
A hunter mindset – always looking for new ways to make money and generate revenue in a fast paced environment
Strong contacts across the Independent and International agencies are desired
Will be a fast learner who is interested in developing their own patch to run as their own business
A passion for digital media and keen to learn more about the industry
A strong track record of closing deals and generating revenue as well as evidence of pipeline management, forecasting and business planning
Someone who can communicate exceptionally with internal teams and external clients
Strong analytical abilities and confident with the use of data
Entrepreneurial mindset, ability to work independently
Self-motivated, professional, proactive and fun!

Benefits

Comp & perks

Hybrid working environment with 4 day per week minimum to be based out of the Southwark office
Day off for volunteering
Private health and life cover
A quarterly commission scheme
Pension scheme
Cycle to work scheme
Birthdays off
£12.50 Daily lunch allowance through Deliveroo