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Marketing Program Manager
ImprintMarketing Program Manager at Imprint designing and optimizing marketing workflows for end-to-end execution. Collaborating across cross-functional teams to ensure timely campaign delivery.
Posted 5/5/2026full-timeNew York City • New York • 🇺🇸 United StatesMid-LevelSenior💰 $150,000 - $180,000 per yearWebsite
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Own the design, implementation, and continuous optimization of Imprint's marketing workflow and process infrastructure
- Build and enforce SLAs, work-back schedules, and Gantt charts that keep cross-functional teams on task and campaigns on track
- Drive intake, scoping, and planning rhythms in partnership with GMs, co-brand partners, and internal stakeholders
- Act as the operational owner of campaign delivery—ensuring work moves efficiently through Creative, Lifecycle, Marketing Ops, and Go-to-Market
- Use data and process metrics to identify bottlenecks, measure adherence to SLAs, and surface accountability gaps
- Build AI-driven automation and efficiency improvements into workflow (e.g., briefing, QA, reporting)
- Partner with Marketing, Creative Design, Lifecycle, Marketing Ops, and Go-to-Market teams to align on capacity, timelines, and delivery standards
- Maintain visibility and reporting on campaign status, blockers, and delivery health across leadership
Requirements
What you’ll need- 5-7+ years of marketing program management, marketing operations, or campaign operations experience
- Demonstrated ability to design, implement, and optimize end-to-end workflows in high-volume marketing environments
- Strong project management skills with experience building work-back plans, Gantt charts, SLAs, and process documentation
- Proficiency with Google Sheets for project tracking, capacity planning, and process management
- Familiarity with marketing and creative tools such as Figma, Braze, Jira, and Notion (understanding how they are used in workflow context)
- Data-driven approach to tracking performance, identifying process gaps, and enforcing accountability
- Comfortable driving rigor and holding cross-functional teams accountable to timelines and delivery standards
- Natural inclination toward process optimization and operational excellence
- Nice to Have: Experience in FinTech or high-volume e-commerce marketing environments (e.g., daily personalized email programs)
Benefits
Comp & perks- Competitive compensation and equity packages
- Leading configured work computers of your choice
- Flexible paid time off
- Fully covered, high-quality healthcare, including fully covered dependent coverage
- Additional health coverage includes access to One Medical and the option to enroll in an FSA
- 20 weeks of paid parental leave for the primary caregiver and 8 weeks for all new parents
- Access to industry-leading technology across all of our business units, stemming from our philosophy that we should invest in resources for our team that foster innovation, optimization, and productivity
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing program managementmarketing operationscampaign operationsworkflow designprocess optimizationproject managementcapacity planningdata analysisperformance trackingprocess documentation
Soft Skills
cross-functional collaborationaccountabilitycommunicationorganizational skillsproblem-solvingattention to detailleadershipadaptabilitytime managementprocess improvement