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Senior Product Manager
ImpiricusSenior Product Manager leading omnichannel growth for AI-powered HCP engagement engine. Driving product strategy and execution in a highly collaborative role across multiple teams.
About the role
Key responsibilities & impact- Define and evolve Ascend’s product vision and omnichannel strategy aligned to company and revenue goals.
- Build and manage a clear, prioritized roadmap across channels, integrations, and platform capabilities.
- Lead initiatives from discovery through launch with strong execution discipline, quality, and measurable outcomes.
- Translate customer insights, market signals, and business priorities into actionable product requirements.
- Build scalable product operations, documentation, and delivery practices that support repeatable growth.
- Own channel strategy across a wide variety of channels.
- Establish KPI frameworks and reporting for adoption, engagement, conversion, incrementality, retention, and partner impact.
- Drive a test-and-learn operating model (experimentation, readouts, iteration loops) to improve channel performance over time.
- Scale successful pilots into standardized playbooks, tooling, and launch processes that reduce time-to-market.
- Develop a deep understanding of HCP, APP, and pharma stakeholder workflows, needs, and communication preferences.
- Partner with Sales and Commercial teams to shape roadmap decisions that support adoption and monetization.
- Evaluate build-vs-buy opportunities and manage key platform/vendor decisions (e.g., CRM, ESP, DSP, API partners).
- Stay ahead of industry trends in HCP engagement, health tech, and AI-enabled communications.
- Partner with Compliance/MLR, Legal, and Privacy stakeholders to proactively de-risk launches while maintaining execution speed.
- Ensure product decisions and channel experiences meet ethical and regulatory requirements.
- Lead through influence across cross-functional teams and external partners to deliver aligned outcomes.
Requirements
What you’ll need- 7+ years of product management experience (HealthTech, SaaS, digital media, or adjacent industries preferred).
- Proven success owning product strategy and execution for complex, multi-channel platforms with integrations.
- Demonstrated track record scaling products from pilot to production with meaningful customer and business impact.
- Strong analytical and decision-making skills, including experimentation design, metric frameworks, and performance analysis.
- Experience working in a high-growth startup or scale-up environment with ambiguity and rapid iteration.
- Strong cross-functional leadership and communication skills across technical and non-technical partners.
- Familiarity with healthcare/life sciences workflows and regulated go-to-market environments is strongly preferred.
- Nice to have: experience with CRM integration, ESP/DSP ecosystems, API-driven products, and privacy/security frameworks.
Benefits
Comp & perks- Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge
- HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA (if enrolled in a high-deductible plan)
- Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance
- Flexible Time Off: Take the time you need with a flexible vacation policy — recharge your batteries your way
- Parental Leave: Paid parental leave to spend time with your newborn, adopted, or foster child (available after 6 months)
- Your Work, Your Way: If you’re close to an office, we encourage spending some time in-person to collaborate and connect. If not, remote is always an option.
- Home Office Setup: We’ll ship you the gear you need to create a comfortable workspace at home.
- 401(k): Save for your future with tax advantages (and company match!)
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product managementproduct strategyexecutionKPI frameworksexperimentation designmetric frameworksperformance analysisscalable product operationschannel strategybuild-vs-buy evaluation
Soft Skills
analytical skillsdecision-making skillscross-functional leadershipcommunication skillsinfluenceexecution disciplinecustomer insights translationteam collaborationadaptabilityproblem-solving