Director, Content & Product Marketing

Impiricus

. Own and execute a comprehensive content strategy across social, web, video, decks, and thought leadership .

Posted 4/22/2026full-timeNew York City • New York • 🇺🇸 United StatesLead💰 $140,000 - $160,000 per yearWebsite

About the role

Key responsibilities & impact

Own and execute a comprehensive content strategy across social, web, video, decks, and thought leadership
Translate product capabilities, technical concepts, and customer use cases into clear, engaging, and on-brand content
Develop high-quality copy across formats: short-form social, long-form articles, website content, and executive-level materials
Lead the creation of speaking proposals, conference content, and executive thought leadership
Partner closely with product, sales, and leadership to deeply understand our offering and customer needs
Leverage AI tools to enhance creativity, accelerate production, and scale content output without sacrificing quality
Maintain a consistent brand voice across all channels and touchpoints
Create compelling sales and marketing collateral, including decks and customer-facing materials
Identify new content opportunities and experiment with formats, channels, and storytelling approaches

Requirements

What you’ll need

Preferred Areas of Study: Economics, Data Science, Engineering, Information Systems, Technical Communication, Business Analytics, Product Management, or related technical / product-focused disciplines. We value candidates who can deeply understand technical products and translate them into clear, compelling narratives; regardless of formal degree path.
A self-starter who takes ownership and runs with ideas from concept to execution
Highly creative with strong instincts for what makes content engaging and differentiated
A fast thinker and learner who can quickly get up to speed on complex products and industries
Exceptional writer and editor with sharp attention to detail and tone
Comfortable working with technical language and translating it into accessible, compelling narratives
Experienced in using AI tools to enhance content creation and workflow efficiency (Ex. ChatGPT, Claude, etc.)
Ambitious, resourceful, and energized by building something from the ground up

Benefits

Comp & perks

Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge
HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA (if enrolled in a high-deductible plan)
Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance
Flexible Time Off: Take the time you need with a flexible vacation policy — recharge your batteries your way
Parental Leave: Paid parental leave to spend time with your newborn, adopted, or foster child (available after 6 months)
Your Work, Your Way: If you’re close to an office, we encourage spending some time in-person to collaborate and connect. If not, remote is always an option.
Home Office Setup: We’ll ship you the gear you need to create a comfortable workspace at home.
401(k): Save for your future with tax advantages (and company match!)

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content strategycopywritingcontent creationtechnical communicationnarrative developmenteditingstorytellingmarketing collateralproposal writingbrand voice maintenance

Soft Skills

self-startercreativityattention to detailfast learnerownershipresourcefulnessambitioncollaborationcommunicationproblem-solving