Imagine Pediatrics

Vice President, Marketing

Imagine Pediatrics

full-time

Posted on:

Location Type: Remote

Location: Texas • United States

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Salary

💰 $200,000 - $240,000 per year

Job Level

Lead

About the role

  • Leverage data, digital platforms, AI-enabled marketing capabilities, and innovative social media approaches to scale Imagine Pediatrics’ impact and strengthen our leadership position in value-based pediatric care.
  • Design targeted marketing strategies for key audiences with a particular emphasis on caregivers of children with special health care needs as well as managed care organizations (MCOs), provider network partners, investors, and team members, while ensuring internal partners have the messaging and tools needed to succeed.
  • Prepare and equip various other internal teams with iterative tools and strategies needed to grow their functions.
  • Lead the development of high-impact content that communicates the organization’s clinical, financial, and social impact.
  • Lead the continued development of a differentiated and credible brand identity that reflects the organization’s mission and model of care.
  • Develop a modern marketing infrastructure that leverages technology and emerging platforms such as ai-enabled tools to scale impact.
  • Establish and monitor clear metrics to ensure marketing efforts support organizational goals.
  • Use data and insights to continuously refine strategy and track marketing contributions that improve metrics MOM
  • Support talent recruitment and engagement through clear, authentic storytelling

Requirements

  • 15+ years of prior relevant experience across marketing, sales, and/or managed care, preferably with prior experience supporting a Medicaid population
  • 10+ years of experience in marketing leadership with direct responsibility for building and leading high-performance marketing organizations
  • Prior experience in a high-growth or hypergrowth environment strongly preferred
  • In-depth knowledge of the healthcare ecosystem, including clinical workflows, payer and provider dynamics, and corresponding care models
  • Demonstrated ability to build trust with internal customers and foster a culture of accountability, continuous improvement and exceptional service
Benefits
  • Competitive medical, dental, and vision insurance
  • Healthcare and Dependent Care FSA; Company-funded HSA
  • 401(k) with 4% match, vested 100% from day one
  • Employer-paid short and long-term disability
  • Life insurance at 1x annual salary
  • 20 days PTO + 10 Company Holidays & 2 Floating Holidays
  • Paid new parent leave
  • Additional benefits to be detailed in offer
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing strategycontent developmentdata analysismetrics trackingbrand identity developmentdigital marketingAI-enabled marketingsocial media marketingmarketing infrastructure developmenthigh-performance marketing organization
Soft Skills
leadershipcommunicationtrust buildingaccountabilitycontinuous improvementstorytellingcollaborationstrategic thinkingteam engagementcustomer service