Vice President, Marketing

Imagine Pediatrics

Vice President of Marketing at Imagine Pediatrics leading strategies for growth in value-based pediatric care. Innovating through data and social media to enhance care for children with special health needs.

Posted 4/20/2026full-timeRemote • Texas • 🇺🇸 United StatesLead💰 $200,000 - $240,000 per yearWebsite

About the role

Key responsibilities & impact

Leverage data, digital platforms, AI-enabled marketing capabilities, and innovative social media approaches to scale Imagine Pediatrics’ impact and strengthen our leadership position in value-based pediatric care.
Design targeted marketing strategies for key audiences with a particular emphasis on caregivers of children with special health care needs as well as managed care organizations (MCOs), provider network partners, investors, and team members, while ensuring internal partners have the messaging and tools needed to succeed.
Prepare and equip various other internal teams with iterative tools and strategies needed to grow their functions.
Lead the development of high-impact content that communicates the organization’s clinical, financial, and social impact.
Lead the continued development of a differentiated and credible brand identity that reflects the organization’s mission and model of care.
Develop a modern marketing infrastructure that leverages technology and emerging platforms such as ai-enabled tools to scale impact.
Establish and monitor clear metrics to ensure marketing efforts support organizational goals.
Use data and insights to continuously refine strategy and track marketing contributions that improve metrics MOM
Support talent recruitment and engagement through clear, authentic storytelling

Requirements

What you’ll need

15+ years of prior relevant experience across marketing, sales, and/or managed care, preferably with prior experience supporting a Medicaid population
10+ years of experience in marketing leadership with direct responsibility for building and leading high-performance marketing organizations
Prior experience in a high-growth or hypergrowth environment strongly preferred
In-depth knowledge of the healthcare ecosystem, including clinical workflows, payer and provider dynamics, and corresponding care models
Demonstrated ability to build trust with internal customers and foster a culture of accountability, continuous improvement and exceptional service

Benefits

Comp & perks

Competitive medical, dental, and vision insurance
Healthcare and Dependent Care FSA; Company-funded HSA
401(k) with 4% match, vested 100% from day one
Employer-paid short and long-term disability
Life insurance at 1x annual salary
20 days PTO + 10 Company Holidays & 2 Floating Holidays
Paid new parent leave
Additional benefits to be detailed in offer

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing strategycontent developmentdata analysismetrics trackingbrand identity developmentdigital marketingAI-enabled marketingsocial media marketingmarketing infrastructure developmenthigh-performance marketing organization

Soft Skills

leadershipcommunicationtrust buildingaccountabilitycontinuous improvementstorytellingcollaborationstrategic thinkingteam engagementcustomer service