
Senior Field Marketing Manager
Illumio
full-time
Posted on:
Location Type: Remote
Location: Germany
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Salary
💰 €104,000 - €125,000 per year
Job Level
About the role
- Develop and execute the prescriptive UKI territory marketing plan and strategy: Create brand awareness and actively contribute to pipeline and revenue
- Develop and implement the partner marketing strategy for the region
- Execute measurable integrated campaigns, ABM, demand generation programs, and events that drive results across the buyer’s journey
- Own metrics for success in the UKI territory: Track, measure, follow-up of every program
- Create impactful account-based marketing campaigns
- Working with partner marketing and the partner account managers, co-develop marketing plans and activities with key regional partners to deliver pipeline
- Collaborate with the Sales, and ADRs to create programs that contribute to “meetings booked” success
- Work cross functionally with internal teams including demand generation, marketing, product marketing, partner marketing, inside sales, finance, etc.
- Conduct Campaign analysis and reporting on marketing KPIs across the buyers’ journey, and make data-centric recommendations to increase pipeline and revenue
- Develop and manage your regional budget
Requirements
- 8+ years of B2B marketing experience; security and SaaS experience preferred
- German and English language expertise
- Proven track record of overseeing DACH Territory Marketing including developing plans and strategy - Eastern Europe a plus
- In-depth background of executing integrated marketing campaigns, demand generation programs, and events that drive leads, pipeline, and revenue for both direct and through partner sales
- Experienced at supporting and partnering with sales to meet or exceed pipeline and revenue targets
- Excellent communicator and team player
- Must have a strong background with tracking, analysis, and reporting effectiveness of marketing plans and initiatives supporting within region
- Ability to work independently, within a fast and complex environment
- Budget development and management
- Bachelor’s Degree; Marketing or related preferred
Benefits
- Medical, Dental, Vision Coverage
- Health and Dependent Savings Accounts
- Life and Disability Programs
- Paid Parental Leave
- Voluntary Benefit Programs
- Company Sponsored Wellness Program
- Wellness Reimbursement Program
- Retirement Savings
- Equity Opportunities
- Paid time off
- Paid Holidays
- Employee Incentive Program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingintegrated marketing campaignsdemand generation programsaccount-based marketingcampaign analysismarketing KPIsbudget developmentbudget managementpipeline managementrevenue generation
Soft Skills
excellent communicatorteam playerindependent workability to work in fast environmentcollaborationdata-centric recommendationsstrategic planningproblem-solvingleadershiporganizational skills
Certifications
Bachelor’s Degree in Marketing