
SaaS Content Marketing Manager
ilert
full-time
Posted on:
Location Type: Hybrid
Location: Cologne • 🇩🇪 Germany
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Own the content engine: craft and deliver a pulse-raising strategy that lifts brand awareness, powers lead gen, and helps customers master incident management.
- Be the editor-in-chief of our story: lead the editorial calendar, tie content to launches, campaigns, and the initiatives that matter.
- Tell technical stories that resonate: produce blog posts, deep-dive guides, and case studies finely tuned for developers, SREs, and IT leaders.
- Collaborate with the best: work side-by-side with engineers for how-tos and deep technical chops, and partner with our CEO for thought leadership.
- Own discoverability: shape SEO, GEO, and content distribution strategy.
- Measure with intention: track what works, analyze engagement, and sharpen strategy with insights; not gut feelings.
- Stay hyper-aware: monitor trends, competitive shifts, and industry moments to keep ilert ahead of the narrative curve.
Requirements
- A translator of tech: content marketing experience in B2B SaaS or developer ecosystems, with the ability to make incident response approachable for both engineers and execs.
- An editor with vision: you write tight, persuasive copy and know how to stretch a concept across formats; blogs, guides, emails.
- Part storyteller, part analyst: combined SEO expertise, distribution savvy, and an eye for analytics that reveals real opportunity.
- A collaboration catalyst: you’ve worked shoulder-to-shoulder with technical and executive teammates before, co-creating content with agility and empathy.
- Segment-aware: you know one-size-fits-all content loses to persona-specific, need-first narratives.
- Excellent English, and German fluency? Nice-to-have, not mandatory.
Benefits
- Hybrid work environment: enjoy the flexibility of working both on-site and remotely.
- Minimal meetings (#hackfwd): we keep meetings to a minimum so you can focus on your core tasks and work efficiently.
- Lean and bold culture: join a close-knit team that values open communication, mutual support, and shared goals.
- Ownership & autonomy: benefit from flat hierarchies and take full responsibility for your success.
- 28 days of paid vacation.
- Regular team events.
- A beautiful office in the "Rheinauhafen" area in the heart of Cologne.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content marketingSEOanalyticsB2B SaaStechnical writingcopywritingcontent distributionincident managementbloggingcase studies
Soft skills
collaborationstorytellinganalytical thinkingpersuasionagilityempathyvisioncreativitycommunicationadaptability