IHG Hotels & Resorts

Associate Manager, Brand Strategy & Planning

IHG Hotels & Resorts

full-time

Posted on:

Location Type: Hybrid

Location: Atlanta • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $61,000 - $75,000 per year

About the role

  • Serve as a liaison between the assigned brand team and other corporate resources, agencies, vendors, and the brands.
  • Work with vendors and key internal departments in order to traffic and/or evaluate assigned projects.
  • Manage, catalogue, and ensure availability and accessibility to all resources including photography, guidelines, research, reports, etc.
  • Coordinate successful participation in various internal and external functions representing initiatives, including new initiatives, special events, conferences and meetings.
  • Support the assigned brand with essential functions including invoicing, coordinating executive brand reviews and management of the brand experience space.
  • Assist the department head, directors and managers in the development of marketing initiatives, including the development of program specifications and collateral materials for the brand and hotels.
  • Serve as the assigned brand liaison with stakeholders on matters on brand development and launch of the first branded hotels.
  • Field and conduct follow-up calls or other correspondence with agencies and stakeholders to support departmental objectives.
  • Coordinate the development and production of support tools for educating external agency and internal Company staff regarding the effective delivery of the brand and brand marketing programs.
  • Complete and/or manage assigned special projects.
  • Research and compile a variety of moderately complex data to include creating spreadsheets or databases for maintaining and reporting management information; may require some analysis of marketing data, programs, or trends.
  • Prepare a variety of departmental reporting/presentation materials, gathering and summarizing information from various sources as requested.

Requirements

  • Bachelor’s degree in Marketing, Business, or a relevant field of work or an equivalent combination of education and work experience.
  • 2 to 5 years progressive work related experience in a corporate marketing environment and/or Hotel Operations with demonstrated proficiency in one or more functions related to position, including multiple project management.
  • Demonstrated clear, concise and succinct communication skills, including adapting both verbal and written communications to the needs and level of user.
  • Demonstrated knowledge and understanding of the relevant labor market, economic conditions, and industry trends.
  • Demonstrated ability to implement and track multiple projects at one time.
  • Demonstrated ability to maintain a consistent, high-quality customer-focused organization.
  • Demonstrated knowledge of marketing principles.
  • Demonstrated problem solving and analytical skills, and ability to use the results of analysis to make effective program-related decisions.
Benefits
  • paid time off
  • medical/dental/vision insurance
  • 401K
  • bonus pay
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
project managementmarketing principlesdata analysisreportingcollateral developmentprogram specificationsdatabase managementspreadsheets
Soft Skills
communication skillsproblem solvinganalytical skillscustomer-focusedorganizational skillsliaison abilitiesadaptability
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Business