Senior/Lead Email Marketing Manager
IGAMINGHUNT
full-time
Posted on:
Location Type: Hybrid
Location: Limassol • Cyprus
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Job Level
About the role
- Plan, create, and manage end-to-end email campaigns (strategy, copywriting, design coordination, delivery, tracking, and optimisation)
- Develop impactful campaigns to maximise user retention, engagement, and revenue growth
- Write clear, compelling, conversion-focused copy tailored to high-risk B2C markets
- Monitor and analyse campaign results, implement A/B testing, and scale effective strategies
- Apply knowledge of consumer behaviour and monetisation models to optimise performance
- Collaborate with leadership on product and marketing initiatives that directly impact growth.
Requirements
- At least 2 years of recent experience in email marketing within high-risk B2C industries (iGaming, adult, dating, etc.)
- 4+ years of experience in email marketing overall
- Demonstrated success in delivering campaigns that achieved measurable revenue results (examples required)
- Strong skills in campaign management tools (experience with Omnisend is an advantage)
- Excellent written and spoken English; Russian language skills are a plus
- Results-driven, detail-oriented, and able to work effectively in a fast-paced environment.
Benefits
- Work visa sponsorship and a full employment contract in Cyprus
- 21 days of paid annual leave, plus paid sick leave
- Lunch delivery expenses covered
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
email marketingcopywritingA/B testingcampaign managementconsumer behaviourmonetisation modelsuser retentionengagement strategiesrevenue growth
Soft skills
results-drivendetail-orientedeffective communicationcollaborationadaptability