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Marketing Manager
IFFMarketing Manager driving marketing innovation across the Nordic region for IFF, a leader in flavors and fragrances. Engage with customers to deliver differentiated experiences and shape growth opportunities.
About the role
Key responsibilities & impact- Analyze food and beverage category trends using tools such as Mintel, Euromonitor, AI Palette, Nielsen, and other AI-driven insight tools
- Monitor new product launches and evolving trends across the Nordics to surface market gaps and emerging opportunities
- Connect market dynamics and consumer behavior with IFF’s commercial strategy to uncover and shape growth opportunities
- Create and drive local initiatives aligned with regional strategy by mapping products across categories, markets, and channels
- Translate insights into impactful, customer-facing content that supports business growth and retention across Nordic markets
- Work closely with the Nordic commercial team to understand customer needs and co-develop relevant growth strategies
- Collaborate with customers on new product development by applying consumer insights and market trends to design relevant concepts
- Lead end-to-end customer engagement, including presentations, marketing collateral (e.g., flyers, one-pagers), event coordination, and premium brand experiences
- Travel across the Nordic region to engage customers, deliver presentations, and strengthen relationships
- Partner cross-functionally with commercial, innovation, and design teams to build compelling value propositions
Requirements
What you’ll need- 5–7 years of marketing experience, preferably in B2B within the food and beverage manufacturing industry
- Master’s Degree in Marketing or a related field
- Strong analytical skills with the ability to translate data into insights and actions
- Proficiency in Microsoft 365, especially Excel and PowerPoint
- Experience in consumer research, market insights, and trend analysis
- Proven ability to create marketing content and collaborate with agencies
- Strong influencing, stakeholder management, and networking skills
- Excellent communication skills with the ability to craft compelling, data-driven narratives
- Fluent in English, both written and spoken
Benefits
Comp & perks- Work in a highly collaborative, international, and innovation-driven environment
- Opportunity to shape customer experience strategy across the Nordic region
- Exposure to leading-edge tools and market intelligence platforms
- Hybrid working model with flexibility
- Strong focus on professional development and growth
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisconsumer researchmarket insightstrend analysismarketing content creationB2B marketingMicrosoft 365ExcelPowerPoint
Soft Skills
analytical skillsinfluencing skillsstakeholder managementnetworking skillscommunication skills
Certifications
Master’s Degree in Marketing