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IFF

Marketing Manager

IFF

Marketing Manager driving marketing innovation across the Nordic region for IFF, a leader in flavors and fragrances. Engage with customers to deliver differentiated experiences and shape growth opportunities.

Posted 5/19/2026full-timeHilversum • 🇳🇱 NetherlandsMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Analyze food and beverage category trends using tools such as Mintel, Euromonitor, AI Palette, Nielsen, and other AI-driven insight tools
  • Monitor new product launches and evolving trends across the Nordics to surface market gaps and emerging opportunities
  • Connect market dynamics and consumer behavior with IFF’s commercial strategy to uncover and shape growth opportunities
  • Create and drive local initiatives aligned with regional strategy by mapping products across categories, markets, and channels
  • Translate insights into impactful, customer-facing content that supports business growth and retention across Nordic markets
  • Work closely with the Nordic commercial team to understand customer needs and co-develop relevant growth strategies
  • Collaborate with customers on new product development by applying consumer insights and market trends to design relevant concepts
  • Lead end-to-end customer engagement, including presentations, marketing collateral (e.g., flyers, one-pagers), event coordination, and premium brand experiences
  • Travel across the Nordic region to engage customers, deliver presentations, and strengthen relationships
  • Partner cross-functionally with commercial, innovation, and design teams to build compelling value propositions

Requirements

What you’ll need
  • 5–7 years of marketing experience, preferably in B2B within the food and beverage manufacturing industry
  • Master’s Degree in Marketing or a related field
  • Strong analytical skills with the ability to translate data into insights and actions
  • Proficiency in Microsoft 365, especially Excel and PowerPoint
  • Experience in consumer research, market insights, and trend analysis
  • Proven ability to create marketing content and collaborate with agencies
  • Strong influencing, stakeholder management, and networking skills
  • Excellent communication skills with the ability to craft compelling, data-driven narratives
  • Fluent in English, both written and spoken

Benefits

Comp & perks
  • Work in a highly collaborative, international, and innovation-driven environment
  • Opportunity to shape customer experience strategy across the Nordic region
  • Exposure to leading-edge tools and market intelligence platforms
  • Hybrid working model with flexibility
  • Strong focus on professional development and growth

ATS Keywords

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Hard Skills & Tools
data analysisconsumer researchmarket insightstrend analysismarketing content creationB2B marketingMicrosoft 365ExcelPowerPoint
Soft Skills
analytical skillsinfluencing skillsstakeholder managementnetworking skillscommunication skills
Certifications
Master’s Degree in Marketing