User Acquisition Junior Manager

IDT BY INDET GROUP

User Acquisition Manager managing paid campaigns to grow IDT's apps' user base with a focus on digital marketing strategies. Supporting marketing efforts across channels including Google Ads and Meta.

Posted 7/22/2026full-timeRemote • 🇲🇽 MexicoJuniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing paid user acquisition campaigns across multiple channels, with a strong focus on data analysis and optimization strategies. Proficient in collaborating with creative teams to enhance campaign performance and drive user acquisition targets.

Highest-signal resume keywords

Paid Campaign ManagementUser Acquisition StrategyPerformance Data AnalysisA/B Testing ExecutionB2C App Acquisition Experience

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Google AdsMeta AdvertisingTikTok AdvertisingSnapchat AdvertisingPerformance Funnel AnalysisCPI OptimizationCPA OptimizationROAS MeasurementCreative TestingData-Driven Decision Making

Soft Skills

Analytical MindsetCollaborationCommunication

Tools & Technologies

AI Tools for MarketingCampaign Workflows

Industry Keywords

User AcquisitionGrowth MarketingB2C MarketingMobile MarketingCreative Production

About the role

Key responsibilities & impact

Support the execution of paid campaigns across multiple channels, including Google Ads, Meta, TikTok, Snapchat, Reddit, X and others, assisting with strategy, setup and daily optimization.
Help develop and execute channel strategies to contribute to user acquisition targets (CPI, CPA, ROAS).
Analyze the full performance funnel from ad impression through install, activation and downstream conversions, connecting paid media inputs to outcomes that inform budget and optimization decisions.
Support creative testing from concept to completion, executing A/B tests and helping establish a structured testing framework.
Monitor and measure creative performance to evaluate how UA optimizations and changes influence results.
Identify areas of improvement by analyzing performance data and converting insights into clear actions.
Support the day-to-day collaboration with designers and creative teams to ensure ad assets are aligned with each app's messaging and audience.
Continuously seek to learn and experiment with new channels, optimization strategies and creative concepts, staying ahead of the latest trends in mobile user acquisition.
Experience or interest in leveraging AI tools to support day-to-day marketing tasks, from creative production and copywriting to campaign workflows and performance analysis.

Requirements

What you’ll need

3+ years managing paid campaigns in a UA or growth role.
B2C App acquisition experience needed.
Hands-on experience with paid social platforms such as Meta, TikTok, and Snapchat.
Strong analytical mindset with the ability to analyze performance data and turn it into clear optimization decisions.
Fluent in English; written and spoken.

Benefits

Comp & perks

100% Remote work opportunity for the **Latam region**!
B2B Employment ($, gross).
Stable job with long-term growth perspective.
Competitive salary with annual performance review.
Really good hardware.
An exciting and challenging job with talented people around.
Continuous learning and career growth opportunities.
Compensation for professional training, seminars, and conferences.
Referral program – get rewarded for helping us grow the team with talented people.
Company-supported English classes to enhance your professional growth.