Idenfo Direct Global

Manager

• Own the end-to-end product lifecycle: ideation, development, launch, and continuous improvement.
• Conduct data-driven market and competitor analysis to define product requirements and opportunities.
• Collaborate with cross-functional teams (tech, operations, HR, sales) to deliver seamless product rollouts.
• Design product workflows, document features, and maintain product backlogs using tools such as Jira, Trello, or Asana.
• Collect client and user feedback, translating it into actionable product enhancements.
• Drive client acquisition and engagement through structured outreach strategies.
• Utilize Apollo, HubSpot, LinkedIn Sales Navigator, CRM systems, and email automation tools to manage pipelines and outreach campaigns.
• Develop personalized client outreach flows using data enrichment and automation platforms.
• Represent Sortitt in client demos, pitches, and presentations.
• Track and report product KPIs, outreach metrics, and ROI using analytics dashboards (Google Analytics, Power BI, or similar).

Product and Client Outreach Manager