Marketing Leader
Idealogical Systems Inc.
full-time
Posted on:
Location Type: Hybrid
Location: Markham • 🇨🇦 Canada
Visit company websiteSalary
💰 CA$75,000 - CA$100,000 per year
Job Level
Senior
About the role
- Responsible for ROI-focused marketing initiatives.
- Advise the leadership team strategically and tactically on positioning Idealogical from an omni-channel standpoint, including client messaging, creative collaterals, lead generation, SEO and social media strategy, to achieve business objectives.
- Lead cross-functional priorities and resource allocation relative to each program, project and/or initiative.
- Build, maintain, report and action a annual marketing calendars within a continuous planning cycle.
- Manage vendor MDFs and control marketing budget.
Requirements
- A marketing/ public relations post-graduate certification/degree or 2-4 years of equivalent experience.
- Ability to plan, execute and report compelling marketing strategies that help Idealogical differentiate from our competitors.
- Exceptional ability to develop original and high-quality print and digital content with strong CP style efficacy.
- Experience with running digital and email marketing campaigns from start to finish.
- Have exceptional written and oral communication skills.
- Ability to manage multiple competing priorities.
- Executive reporting and presentation Skills.
- Highest level of attention to detail.
- Legally able to work in Canada.
- Experience in B2B marketing especially in the managed services world (nice to have).
Benefits
- Competitive base salary
- Competitive performance-based bonus plan
- 3-week vacation to start
- Comprehensive health and dental benefits
- State-of-the-art office space carefully designed to help you transition from the fatigue caused by work-from-home settings (currently under construction)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategieslead generationSEOsocial media strategydigital marketing campaignsemail marketing campaignscontent developmentreportingbudget managementvendor management
Soft skills
strategic advisingtactical advisingcommunication skillsattention to detailexecutive reportingpresentation skillsability to manage prioritiescreativitycollaborationplanning
Certifications
marketing certificationpublic relations certificationpost-graduate degree