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Franchise Marketing Manager
Ideal SidingFranchise Marketing Manager focusing on marketing success and strategies for franchisees. Collaborating with internal teams to drive performance and achieve growth in local markets.
About the role
Key responsibilities & impact- Own the marketing success of a portfolio of franchisees
- Act as the primary marketing partner and advisor to franchise owners
- Guide strategy, coordinating execution with internal specialists (PPC, SEO, social)
- Drive measurable results in each local market
- Manage and grow marketing performance for a portfolio of franchise locations
- Develop localized marketing strategies aligned with company standards
- Coordinate with internal teams (PPC, SEO, social media) to execute campaigns
- Monitor performance, analyze results, and provide actionable recommendations
- Build strong relationships with franchisees and understand their business goals
- Identify opportunities for growth and proactively suggest new initiatives
- Share best practices and successful strategies across the franchise network
- Report on performance, insights, and risks to the Marketing Director
Requirements
What you’ll need- 3+ years in marketing, account management, or client-facing roles
- Experience in digital marketing (PPC, SEO, paid social, or similar)
- Agency or multi-location/franchise experience is a strong asset
- Strong understanding of digital marketing channels and performance metrics
- Excellent communication and presentation skills
- Ability to manage multiple accounts and priorities simultaneously
- Analytical mindset with the ability to turn data into insights
- Highly organized, proactive, and solution-oriented
Benefits
Comp & perks- 36-hr work week for a healthier work/life balance
- Company parties
- Competitive salary
- Dental insurance
- Flexible schedule
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingPPCSEOpaid socialperformance metricsmarketing strategycampaign executiondata analysislocal marketing strategiesaccount management
Soft Skills
communication skillspresentation skillsorganizational skillsproactivesolution-orientedanalytical mindsetrelationship buildingstrategic thinkingmulti-taskingclient-facing