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Content and Community Specialist
IdeagenCommunity & Content Specialist creating SEO-optimised content and engaging with professional communities for Ideagen. Building brand credibility and enhancing visibility across industry platforms.
About the role
Key responsibilities & impact- Create high-quality, SEO and GEO-optimised content including blog posts, FAQs, how-to guides and competitor comparisons that position Ideagen as an authoritative source in AI search results
- Use performance data to inform content decisions, identifying what topics, formats and angles are driving organic and AI visibility and doubling down on what works
- Identify opportunities and create content across external platforms including Reddit, Quora, LinkedIn groups, G2 and industry forums, treating each as a channel for organic and AI visibility rather than an end in itself
- Monitor, manage and respond to content and engagement across these platforms, tracking how activity, user-generated content and review sentiment is influencing organic performance and AI citation rates
- Produce regular performance reports using tools including Profound, translating data into clear insights and actionable next steps
- Collaborate with the SEO and GEO Manager and wider marketing team to ensure content and platform activity aligns with organic growth objectives
Requirements
What you’ll need- Solid SEO foundations, you understand how content earns visibility in search and you apply that thinking to everything you create
- Understanding of GEO and AI search, you know how AI engines like ChatGPT, Perplexity and Claude decide what to cite and you create content with that in mind
- Proven content creation experience with a strong portfolio of written work across formats and evidence of performance impact
- Data-driven approach to content, comfortable using analytics to identify opportunities, measure impact and inform what to do next
- Experience using external platforms such as Reddit, Quora, LinkedIn groups or review sites strategically, not just socially
- Strong writing ability across formats and tones, authoritative for long-form content, natural and helpful for community platforms
- Analytical and self-directed, able to identify priorities, build a plan and execute without needing a brief for every task
- Familiarity with tools such as Google Search Console, GA4 or similar is advantageous
Benefits
Comp & perks- Benefits at Ideagen
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEO FoundationsContent CreationPerformance ReportingAnalytics InterpretationWriting Ability
Soft Skills
Analytical ThinkingSelf-DirectionPrioritization