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About the role
Key responsibilities & impact- Own pipeline generation and revenue delivery across multiple products
- Build and run integrated, multi-touch campaigns (digital, email, social, events, ABM)
- Partner closely with Sales on pipeline reviews, deal strategy, and conversion
- Create campaigns and content that move buyers through the funnel
- Develop sales enablement assets to speed up deals
- Track performance and continuously optimise for ROI and pipeline quality
Requirements
What you’ll need- Experienced in B2B marketing with clear pipeline and revenue ownership
- Proven at building programmes that convert to closed-won
- Comfortable working shoulder-to-shoulder with Sales in a commercial environment
- Data-driven, organised, and happy rolling up your sleeves to deliver
- Experience across CRM, marketing automation, and digital channels
Benefits
Comp & perks- Benefits at Ideagen
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
pipeline generationrevenue deliverycampaign buildingsales enablementperformance trackingROI optimisationB2B marketingprogram developmentdata-driven decision makingmulti-touch campaigns
Soft Skills
organisedcollaborativedata-drivenadaptableproactive