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Senior Director, Global Sales Development
iCert GlobalIcertis, an AI-powered contract intelligence company, seeks a senior leader to scale global SDR operations. Driving enterprise pipeline creation, AI-enabled growth plays, manager development, and strategic account engagement.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in building and scaling SDR organizations, with a strong focus on pipeline generation, funnel management, and performance metrics. Proficient in leveraging AI and modern sales technologies to enhance account engagement and drive predictable revenue growth.
Highest-signal resume keywords
Enterprise SaaS Sales DevelopmentFunnel ManagementCoaching ExpertiseSalesforce ProficiencyAI Application in Sales Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Pipeline GenerationConversion MetricsPerformance InspectionAccount-Based Marketing (ABM)GTM Play-Based Operating ModelsOpportunity ManagementCapacity PlanningExecutive OutreachStrategic Account EngagementSales Cycle Management
Soft Skills
CoachingAccountabilityCuriosityResilienceOperational Excellence
Tools & Technologies
Salesforce6senseDemandbaseOutreachSalesloftGongLinkedIn Sales NavigatorZoomInfoMarketoHubSpot
Industry Keywords
B2B SaaSSDR OperationsGrowth MarketingRevOpsCustomer SuccessPartner ProgramsAccount EngagementPipeline MotionsComplex Enterprise SalesGlobal SDR Teams
About the role
Key responsibilities & impact- Build a global SDR operating model spanning inbound qualification, outbound prospecting, account-based motions, partner programs, and expansion opportunities
- Align SDR efforts with GTM plays, target accounts, industry priorities, and Enterprise Sales objectives
- Measure pipeline quality, conversion, progression, and revenue impact
- Own SDR-sourced and SDR-influenced pipeline with Growth Marketing, Sales, RevOps, Product Marketing, Alliances, and Customer Success
- Improve account engagement, meeting quality, qualified pipeline creation, opportunity acceptance, and conversion rates
- Establish Sales and Marketing feedback loops to improve targeting, messaging, and campaign performance
- Support Icertis’ Growth pod structure and priority GTM plays
- Build playbooks for account targeting, persona strategy, messaging, qualification, and opportunity handoff
- Apply AI across account research, signal identification, personalization, call preparation, coaching, and follow-up
- Create AI playbooks, prompt libraries, quality standards, and inspection routines
- Recruit, develop, and retain SDR managers and teams
- Establish onboarding, coaching, performance management, career development, and succession planning programs
- Personally participate in account planning, executive outreach, pipeline creation, and coaching for complex opportunities
- Build a culture of accountability, curiosity, resilience, and operational excellence
- Reposition SDR as a strategic account engagement engine and build a predictable, scalable pipeline creation engine
Requirements
What you’ll need- 10+ years of enterprise SaaS sales development, pipeline generation, inside sales, or growth experience
- Proven success building, scaling, or transforming SDR organizations
- Strong knowledge of funnel management, conversion metrics, forecasting, capacity planning, and performance inspection
- Hands-on coaching expertise across research, messaging, prospecting, qualification, and opportunity management
- Experience partnering with Sales, Marketing, RevOps, Alliances, Customer Success, and executive stakeholders
- Familiarity with Salesforce and modern sales and marketing technologies, including 6sense, Demandbase, Outreach, Salesloft, Gong, LinkedIn Sales Navigator, ZoomInfo, Marketo, and HubSpot
- Practical experience applying AI to sales development and pipeline generation
- Preferred: experience in a $250M+ ARR B2B SaaS environment
- Preferred: background with ABM, GTM play-based operating models, or Growth pod structures
- Preferred: experience supporting complex enterprise sales cycles and strategic accounts
- Preferred: experience with partner-led pipeline motions involving Microsoft, SAP, Accenture, Deloitte, or PwC
- Preferred: experience strengthening SDR operational cadence, conversion discipline, and manager coaching
- Preferred: experience leading global or distributed SDR teams
Benefits
Comp & perks- Supporting employees’ and their families’ physical, mental, and financial well-being
- Accelerating Icertians’ careers
- Making a social and environmental impact in our communities
- Diversity, equity, inclusion, and belonging (DEIB) programs
- Generous holidays, including the 4th of July week off (paid)
- Free professional and leadership coaching
- Annual personal development allowance
- Robust medical, dental, vision, and mental health benefits
- Employee Assistance Program (EAP)
- Equity (RSUs) and shared ownership in the company
- Generous 401(k) match
- Flexible work environment
- Paid maternity and paternity leave
- Generous holiday and PTO program
- CaaS (Coaching as a Service)
- 7 Days for Humanity – seven paid volunteer days annually
- Global and regional DEIB steering committees and employee resource groups (ERGs)
- Global DEIB training programs and guest speakers throughout the year
- Annual sales target incentive bonus
- Base salary and equity component included in the compensation package