Sales

• Build comprehensive enablement programs including quarterly sales plays, core skills training, and onboarding.
• Drive measurable improvements in sales team performance metrics (ramp time, win rates, deal velocity).
• Partner with product marketing to create and maintain sales collateral, battlecards, and competitive intelligence that increase win rates and accelerate deal velocity.
• Execute sales team kick-offs and other sales team events that foster learning and development.
• Maintain a sales enablement content library, ensuring materials are up-to-date and easily accessible, and connect to revenue tools ex: Salesforce.
• Establish performance benchmarks and create dashboards to monitor key metrics like conversion rates, deal velocity, and closed-won ratios to identify coaching opportunities and process improvements.
• Collaborate with sales leadership to identify knowledge gaps and create targeted training programs to address them.
• Conduct detailed quarterly closed-lost analysis to identify patterns in lost opportunities, distill key lessons learned for the broader sales org, and develop measurable improvement plans.

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