Digital Trafficker, Ad Ops

IAG Transform

Digital Trafficker managing technical campaign setup and trafficking for IAG Media's digital assets. Responsible for optimizing delivery and collaborating with various teams.

Posted 7/14/2026full-timeMadrid • 🇪🇸 SpainMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital campaign trafficking and operations, with a strong focus on ad-serving platforms such as GAM, DV360, and Kevel. Proficient in managing campaign setups, monitoring performance metrics, and optimizing delivery for enhanced results.

Highest-signal resume keywords

Ad Operations ExperienceCampaign Trafficking ManagementDigital Advertising Formats KnowledgeTroubleshooting SkillsPerformance Monitoring

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign Set-UpCreative ChecksTaggingAudience ConfigurationQuality AssuranceDelivery OptimizationTracking TagsCampaign KPIsDigital Media DeliveryPacing Monitoring

Soft Skills

Detail-OrientedCollaborationTime Management

Tools & Technologies

GAMDV360KevelPAC's OneMediaSalesforceCampaign Management Tools

Industry Keywords

Digital TraffickingCampaign OperationsAd ServingCreative SpecsDelivery Metrics

About the role

Key responsibilities & impact

Owns the trafficking and technical set-up of campaigns across IAG Media's digital inventory
Manages campaign set-up from approved media plan to launch, including creative checks, trafficking, tagging, audience/placement configuration, QA, pacing monitoring, troubleshooting and delivery optimisation
Manage campaign trafficking across the relevant channel platforms, including GAM, DV360, Kevel and PAC's OneMedia
Translate approved campaign requirements into technical trafficking set-up
Configure campaigns in the relevant ad-serving, CRM or digital delivery platforms
Validate creative assets against format specs, brand-safety rules and customer-experience guardrails
Set up tags, tracking links, audience segments, placement rules and campaign naming conventions
Run pre-launch QA and ensure campaigns are ready to go live
Monitor campaign pacing, delivery, errors, discrepancies and performance signals
Recommend optimizations to improve delivery, pacing or media mix
Coordinate with Tech & Data and OpCo teams to resolve technical delivery issues
Provide delivery inputs for reporting and post-campaign analysis in coordination with the Account Managers
Maintain trafficking documentation, checklists and operational best practices

Requirements

What you’ll need

3+ years in ad operations, digital trafficking, campaign operations or digital media delivery
Hands-on experience with ad servers, trafficking workflows, QA processes and campaign monitoring
Strong understanding of digital advertising formats, tracking tags, creative specs, pacing and delivery metrics
Experience with different display, video, CRM, web / app, Wi-Fi portal and IFE digital ad formats
Experience using the main ad-serving platforms across different channels (onsite, offsite and IFE), including GAM, DV360, Kevel and PAC's OneMedia
Good understanding of campaign KPls such as impressions, clicks, CTR, completion rate, viewability and delivery accuracy
Strong troubleshooting skills, able to identify root causes of delivery issues or discrepancies
Detail-oriented and comfortable managing multiple live campaigns simultaneously
Able to work closely with Sales, Account Management, Tech & Data, Ad Products & Innovation and OpCo teams
Experience with Salesforce and campaign management tools, including ad server log files, is desirable
Comfortable working under launch deadlines and escalating risks early.

Benefits

Comp & perks

Health insurance
Pension
Performance bonuses