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Head of Brands Innovation
HyperquakeDriving brand innovation growth by engaging brands and agencies through HP digital print technology. Generating campaigns, workshops, and leading brand strategies that connect HP with clients.
About the role
Key responsibilities & impact- Generate page growth by converting brand and agency relationships via HP customers (print providers) into open house events, innovation workshops & marketing campaigns.
- Represent PAC Global & HP tech in brand focused forums delivering inspiration and education to brand leaders.
- Deliver Brands Innovation Services as required by customers including Brands Masterclasses, Brands Open Houses and Innovation Workshops.
- Manage the brands agenda (strategy, growth opportunities, pain points) of key PAC & HP’s customers.
- Help plan how to innovate approach to prospective clients focusing on lead generation, brand conversion, and business development activities.
Requirements
What you’ll need- 10-15 yrs experience in B2C Marketing (CPG/Healthcare/Food & Beverage/Toys/Beauty expertise is a plus)
- Bachelor’s degree in Marketing, Strategy, Communications, or a related field; advanced degrees, certifications, or specialized training in strategy, insights, or innovation are highly valued.
- Fluent in English is a must, French and Spanish fluency are also a plus.
- Expert understanding of consumer behavior with the ability to interpret behaviors through the lenses of culture, category dynamics, human motivation, and brand opportunity.
- Exceptional communication and storytelling skills, with the ability to craft compelling narratives, present to senior clients, and influence decision-making with clarity and confidence.
Benefits
Comp & perks- Competitive salary
- Flexible working hours
- Professional development opportunities
- Remote work options