Senior Marketing Manager – Growth

Hypercore

Senior Marketing Manager focusing on demand generation and content strategy at Hypercore. Overseeing campaigns and leveraging AI tools in the fintech sector.

Posted 6/9/2026full-timeNew York City • New York • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Own demand generation strategy and execution across paid and organic channels
Drive SEO, AEO, content distribution, and organic growth initiatives
Create content including messaging, campaign briefs, thought leadership, and marketing assets
Develop positioning and messaging for products, features, and company initiatives
Translate complex private credit workflows and product capabilities into clear, compelling narratives
Drive cross-functional campaign execution across Sales, Product, Customer Success, and Marketing
Analyze pipeline performance, attribution, and campaign effectiveness to inform decision-making
Continuously test, measure, and improve marketing performance across channels

Requirements

What you’ll need

5+ years of experience in B2B marketing, with significant ownership of demand generation programs
Proven experience building and optimizing paid acquisition programs across LinkedIn, Google, and other digital channels with measurable impact on pipeline generation
Strong understanding of SEO, content strategy, and modern organic growth tactics
Exceptional writing and communication skills
Strong analytical skills and comfort working with pipeline and revenue metrics
Ability to move seamlessly between strategy and execution
Demonstrated ownership mentality and bias toward action
Strong curiosity about AI and a willingness to incorporate emerging AI tools into everyday marketing workflows

Benefits

Comp & perks

Full medical, dental, and vision coverage
Generous vacation policy and paid sick leave
Daily meal allowance and commuter benefits
The opportunity to help define a category and build a company from the ground up

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

demand generationSEOAEOcontent strategycampaign executionpipeline performance analysisattribution analysismarketing performance measurementpaid acquisition programsB2B marketing

Soft Skills

writing skillscommunication skillsanalytical skillsstrategic thinkingexecution abilityownership mentalitybias toward actioncuriosity about AI