Senior Copywriter

Hyatt

Senior Copywriter developing emotionally compelling copy for Hyatt's integrated marketing campaigns. Collaborating with cross-functional teams to enhance brand engagement and storytelling across channels.

Posted 5/28/2026full-timeChicago • Illinois • 🇺🇸 United StatesSenior💰 $85,000 - $95,000 per yearWebsite

About the role

Key responsibilities & impact

Develop copy for integrated marketing campaigns, including seasonal promotions, loyalty initiatives, partnerships and B2B communications.
Translate creative briefs into clear, compelling and brand-aligned messaging frameworks.
Write across channels including web, email, social, display, app and sales enablement materials while maintaining a consistent brand voice and storytelling approach.
Collaborate with campaign leads to ensure alignment with approved strategic direction.
Ensure tone, voice and structural consistency.
Support localization readiness by delivering high-quality source copy.
Balance creativity with precision, ensuring messaging accurately reflects promotional details, offer terms and legal requirements.
Craft emotionally compelling, insight-driven messaging that strengthens brand affinity and inspires guest engagement.
Adapt messaging for various audience segments while maintaining brand guardrails.
Manage multiple concurrent projects within a fast-paced, high-variability environment.
Incorporate personalization and AI-enabled content tools where appropriate to enhance efficiency.

Requirements

What you’ll need

Bachelor’s degree in English, Communications, Journalism, Marketing or related field.
7+ years of experience in copywriting, campaign development or brand storytelling.
Demonstrated experience writing for integrated, omnichannel marketing campaigns.
Strong understanding of brand voice and audience segmentation.
Exceptional writing, editing and storytelling skills.
Ability to manage multiple projects under tight deadlines.
Experience in hospitality, travel, lifestyle or loyalty marketing.
Familiarity with SEO principles and digital best practices.
Experience working within content management systems and project management tools.
Exposure to AI-powered content creation tools.

Benefits

Comp & perks

Annual allotment of free hotel stays at Hyatt hotels globally
Flexible work schedule
Work-life benefits including wellbeing initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center
A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption
Paid Time Off, Medical, Dental, Vision, 401K with company match

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

copywritingcampaign developmentbrand storytellingaudience segmentationSEO principlesdigital best practicescontent management systemsproject management toolsAI-powered content creation tools

Soft Skills

exceptional writingediting skillsstorytelling skillsproject managementcreativityprecisioncollaborationadaptabilitytime management

Certifications

Bachelor’s degree in EnglishBachelor’s degree in CommunicationsBachelor’s degree in JournalismBachelor’s degree in Marketing