Hustler Marketing

Sales Development Representative – SDR

Hustler Marketing

full-time

Posted on:

Location Type: Remote

Location: North Macedonia

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About the role

  • Conducting detailed research on prospective clients, including their brand, positioning, marketing activities, and potential service fit
  • Identifying and building targeted prospect lists using Apollo, LinkedIn Sales Navigator, and other prospecting tools
  • Creating highly personalized outbound messages via LinkedIn and email (no mass-template automation approach)
  • Writing medium-to-high-level sales copy focused on personalization, clarity, and conversion
  • Initiating and managing outbound conversations with potential clients
  • Qualifying prospects based on predefined criteria before booking discovery meetings
  • Booking and scheduling discovery meetings for the Sales Team
  • Leading initial discovery conversations when required (training will be provided)
  • Maintaining and updating CRM records in HubSpot to ensure accurate tracking of outreach and pipeline activity
  • Managing sequences and outreach flows inside HubSpot while maintaining a strong personalization-first approach
  • Continuously testing and optimizing outreach messaging to improve reply and booking rates
  • Tracking outreach KPIs and reporting on performance metrics
  • Researching industry trends and staying up to date with developments in digital marketing and e-commerce
  • Collaborating with the Sales and Service Departments to ensure alignment in messaging and targeting
  • Participating in sales meetings and performance reviews
  • Contributing ideas to improve outbound systems, messaging frameworks, and prospecting strategies

Requirements

  • Minimum 1 year of experience in an outbound SDR role (2 years preferred)
  • Proven experience generating leads from scratch (cold outreach)
  • Medium-to-high-level copywriting skills for sales outreach
  • Ability to conduct independent research and personalize outreach messaging
  • C1 level (or equivalent) English proficiency (native not required)
  • Familiarity with Apollo, HubSpot, and LinkedIn Sales Navigator is strongly preferred
  • Previous experience in a marketing agency or selling marketing services is considered a strong advantage
  • Must be available and responsive during office hours (Mondays to Fridays between 3–6 PM BCN time)
  • Must consistently work 30–35 hours per week (i.e., 140 hours per month)
  • Must have a stable internet connection and a laptop or PC
  • Excellent verbal and written communication skills in English
  • Being open to receiving feedback and constructive criticism and improving on it
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
copywritinglead generationoutbound salesprospectingCRM managementKPI trackingpersonalizationresearchdigital marketinge-commerce
Soft Skills
communicationindependencefeedback receptivenesscollaborationorganizationadaptabilitycreativityproblem-solvingtime managementattention to detail