Content Specialist
Humand
full-time
Posted on:
Location Type: Remote
Location: Argentina
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About the role
- Collaborate closely with the Growth Marketing Manager for NA, supporting and proposing content initiatives that contribute to regional growth strategies.
- Create and manage the North American content calendar across key fronts such as social media, blog posts, lead magnets, email marketing, ad copy, landing pages, and other marketing assets.
- Produce high-quality, performance-driven content across these fronts, ensuring clarity, consistency, and alignment with Humand’s tone and messaging — while adapting content to the context and nuances of the region.
- Support regional campaigns, events, and HuTalks by providing the content assets required for each initiative.
- Collaborate closely with Global Content, Design/Multimedia, Paid Media, and Product Marketing to ensure smooth execution and coherent messaging across all assets.
- Develop clear and actionable briefs to support the creation of visual assets and campaign materials.
- Conduct ongoing research and benchmarking to identify relevant topics, trends, and insights that strengthen content proposals for NA.
Requirements
- Strong fluency in English, with excellent writing and communication skills for both internal coordination and content creation.
- 4+ years of experience producing content for B2B audiences; experience in SaaS or the HR market is a strong plus.
- Proven experience adapting content to different objectives, with a strong understanding of the North American market, mainly United States.
- Experience creating content across multiple formats , organic and paid media assets, with consistent quality and messaging.
- Strong organizational skills, with the ability to manage multiple projects, priorities, and stakeholders in parallel.
- Analytical skills to review content performance and propose improvements that support decision-making and action planning.
- A collaborative mindset and ability to work effectively with cross-functional teams in a distributed environment.
Benefits
- Work closely with a fast-growing company backed by Y Combinator
- Opportunity to empower people at work making them happier and more successful
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content creationB2B content productionemail marketingsocial media managementlead magnetsad copywritinglanding page optimizationcontent performance analysisbenchmarkingcontent strategy
Soft Skills
writing skillscommunication skillsorganizational skillscollaborationanalytical skillsproject managementadaptabilitystakeholder managementcreativityattention to detail