Director, Product Marketing

HUMAN&HUMAN

Director of Product Marketing leading positioning and go-to-market strategy for HUMAN's cybersecurity platform. Collaborating across Product, Sales, and Marketing to drive competitive advantage.

Posted 4/14/2026full-timeNew York City • New York • 🇺🇸 United StatesLead💰 $175,000 - $215,000 per yearWebsite

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Define and evolve the Sightline narrative within HUMAN’s broader Agentic Trust strategy, translating technical capabilities into clear business value
Own positioning and differentiation, building clear, defensible messaging that explains why HUMAN wins across accuracy, scale, and cross-functional impact
Partner closely with Product to translate the roadmap into market-facing stories tied to customer problems, market shifts, and business outcomes
Lead go-to-market strategy and execution for new capabilities and releases, including messaging, launches, and cross-functional alignment
Develop high-impact assets including messaging frameworks, pitch decks, solution briefs, and use-case narratives
Enable Sales with clear, differentiated storytelling for both early-stage conversations and competitive deals
Build and maintain competitive intelligence, including battlecards, positioning frameworks, and market POVs
Partner with Analyst Relations to align with industry narratives and strengthen HUMAN’s market position
Bring customer, prospect, and market insights back into Product and leadership to influence roadmap and strategy
Act as a thought partner across Product, Marketing, and Sales, driving alignment and clarity across teams

Requirements

What you’ll need

8–12+ years of product marketing experience in cybersecurity, fraud, or adjacent enterprise SaaS categories
Proven experience owning platform-level positioning (not just point solutions)
Strong track record of bringing complex products to market and driving adoption in competitive environments
Exceptional ability to translate technical concepts into clear, compelling narratives
Experience building differentiated positioning in crowded markets
Demonstrated ability to connect product strategy, customer needs, and market trends into cohesive go-to-market plans
Strong cross-functional leadership skills, with the ability to influence without authority
Excellent communication and storytelling skills across technical and non-technical audiences
Comfortable operating in a fast-paced, evolving environment.

Benefits

Comp & perks

Health insurance
401(k) matching
Flexible work options
Paid time off
Learning stipends

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketinggo-to-market strategypositioningmessaging frameworkscompetitive intelligencenarrative developmentmarket analysiscustomer insightsadoption strategiesSaaS

Soft Skills

cross-functional leadershipcommunicationstorytellinginfluence without authoritycollaborationstrategic thinkingadaptabilityproblem-solvingcustomer-centricityalignment