Marketing Manager

Hudson Technologies

Marketing Manager responsible for developing marketing strategies to enhance business growth and customer retention in industrial services. Leading campaigns and overseeing content strategy for market engagement.

Posted 5/28/2026full-timeWoodcliff Lake • New Jersey • 🇺🇸 United StatesSeniorLead💰 $90,000 - $120,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and execute annual and multi-year marketing plans aligned to corporate growth objectives, service expansion initiatives, and customer experience priorities.
Own and evolve brand positioning, messaging frameworks, and value propositions across services and customer segments, ensuring consistency across all channels.
Lead integrated marketing campaigns across digital, email, web, social, print, and events to support lead generation, customer retention, and revenue growth.
Oversee content strategy including blogs, email campaigns, surveys, newsletters, and social media.
Define, track, and report on marketing KPIs across digital, print, email, web, and event channels, supported by dashboards and monthly performance reviews.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, Business, or related field.
7–10 years of progressive marketing experience with increasing ownership and accountability.
Strong B2B marketing experience, preferably in industrial, technical services, or regulated environments.
Excellent written and verbal communication skills with ability to simplify complex concepts.
Experience with CRM systems, specifically Microsoft D365 customer experience, and marketing platforms.
Advanced Microsoft Office proficiency and familiarity with design tools such as Canva or Adobe InDesign.
Highly organized, analytical, and comfortable working in a fast-paced, evolving environment.

Benefits

Comp & perks

Not eligible for visa sponsorship

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing plansbrand positioningmessaging frameworksintegrated marketing campaignscontent strategymarketing KPIslead generationcustomer retentionrevenue growthB2B marketing

Soft Skills

written communicationverbal communicationanalytical skillsorganizational skillsability to simplify complex concepts

Certifications

Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Business