Senior PR and Influencer Manager
Huda Beauty
full-time
Posted on:
Location: 🇸🇬 Singapore
Visit company websiteJob Level
Senior
About the role
- Develop strategies and exceptional Influencer & PR plans that can be executed regionally, with local nuances, to grow brand awareness of Huda Beauty
- Work with Global to devise and implement strategy for working with mega and micro digital influencers
- Create and maintain relationships with Asia Pacific Influencers and Press, ensuring excellent qualitative and longevity of the relationship with them
- Contribute to the growth of the regional Influencer & PR list and department, with an annual audit of lists
- Contribute to regional Influencer events in terms of events concepts, creation, supplier management, product management & overall logistics
- Working closely with our Asia Pacific retailers to ensure cohesion
- Work closely with marketing to devise and deliver innovative and impactful launch activity for new launches (product or region)
- Promote and respect core brand values and work closely with all departments (global and regional; marketing, social, education, design & supply chain) and partners to deliver integrated campaigns and relevant content
- Creating reports, strategy documents and presentations for the senior management team on a weekly, monthly and quarterly basis
Requirements
- 6+ years of PR/ Influencer marketing experience (preferably beauty and/or luxury experience)
- Bachelors degree in marketing preferable
- Fluent in English
- Experience using influencer reporting platforms such as Tribe Dynamics/TRAACKR
- Familiar with Influencer trends & the beauty space
- Ability to work in dynamic & fast paced environments
- Exceptional relationship-builder both internally and externally
- Excel proficient
- Self-starter with a strong ability to multitask various projects
- Excellent analytical skills & high interest to learn about new analytics trends
- Resilience, creativity & high level of agility
- Excellent team player