Senior Product Marketer

HubSpot

Senior Product Marketer at HubSpot driving product marketing for Marketing Hub product launches and GTM strategies. Collaborating with cross-functional teams to amplify product usage and educate customers.

Posted 6/3/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesSenior💰 $107,700 - $161,600 per yearWebsite

About the role

Key responsibilities & impact

Drive product marketing for Marketing Hub product
Lead launches and amplify usage of existing capabilities
Develop GTM strategies and product positioning
Educate company, prospects, and customers on the Marketing Hub's value
Own value proposition, positioning, messaging, customer persona, and use cases
Build and execute go-to-market strategy for product launches and refreshes

Requirements

What you’ll need

5+ years of product marketing experience
Experience running positioning and launch strategy for a SaaS or Product Led Growth technology company
Skilled storyteller with a customer-centric approach
Strong project management skills
Compelling communication skills, comfortable presenting to executives
HubSpot product knowledge is a strong advantage

Benefits

Comp & perks

Health insurance
401(k) matching
Flexible work hours
Paid time off
Professional development opportunities
Equity plan for eligible roles

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketinggo-to-market strategyproduct positioninglaunch strategySaaSProduct Led Growth

Soft Skills

storytellingcustomer-centric approachproject managementcommunicationpresentation skills