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Senior Product Marketer, Pricing Strategy – Monetization
HubSpotSenior Product Marketer leading go-to-market strategies for pricing and packaging at HubSpot. Collaborating across teams to enhance product experiences and customer communication.
About the role
Key responsibilities & impact- Partner with cross-functional pricing stakeholders to ensure customer value, positioning, and GTM impact shape pricing and packaging decisions.
- Lead go-to-market strategy and execution for pricing and packaging in key markets.
- Build messaging frameworks, enablement materials, and customer-facing assets that help sellers confidently communicate usage-based pricing and credits.
- Synthesize customer feedback, seller insights, market signals, and competitive intelligence to identify positioning gaps and adoption friction.
- Collaborate with Product teams to improve how pricing value and credit consumption are communicated within the product experience.
- Develop scalable frameworks and tools that help reps scope deals, articulate ROI, and navigate commercial conversations.
- Partner with GTM Enablement to deliver field readiness programs that improve seller confidence and reduce escalation volume.
- Use AI-powered workflows and insights to scale messaging analysis, streamline content development, and improve operational efficiency across pricing communications.
Requirements
What you’ll need- 5+ years of experience in Product Marketing, Pricing Strategy, Monetization, Commercial Strategy, or related SaaS go-to-market functions.
- Experience leading pricing, packaging, monetization, or commercial model transitions in a B2B SaaS environment.
- Strong cross-functional influence skills with experience partnering across Product, Finance, Sales Strategy, and GTM teams.
- Proven ability to translate complex commercial or technical concepts into clear positioning and actionable messaging.
- Experience building enablement programs, sales tools, or GTM frameworks that support revenue growth and seller adoption.
- Strong strategic thinking and communication skills, including executive-level storytelling and stakeholder management.
- Comfort operating in ambiguous, high-change environments where frameworks and processes are still being built.
- Experience leveraging AI tools and workflows to improve content creation, analysis, or operational scale.
Benefits
Comp & perks- Health benefits
- 401(k) retirement plans
- Paid time off
- Flexible work arrangements
- Professional development opportunities
- Bonuses
- Stock options
- Equipment allowances
- Wellness programs
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Product MarketingPricing StrategyMonetizationCommercial StrategyGTM StrategySales Tools DevelopmentEnablement ProgramsMessaging FrameworksROI ArticulationAI Workflows
Soft Skills
Cross-functional InfluenceStrategic ThinkingCommunicationExecutive-level StorytellingStakeholder ManagementCollaborationAdaptabilityProblem SolvingCustomer Feedback SynthesisMarket Analysis