HubSpot

Senior Product Manager, Social

HubSpot

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $158,100 - $253,000 per year

Job Level

Senior

About the role

  • Own the product vision across social content creation, management, and analytics, defining a multi-quarter strategy tied to customer outcomes and business goals
  • Create a shared vision and cohesive roadmap for the future of social at HubSpot as a critical member of the Product Triad - our system for building product collaboratively and strategically
  • Partner with AI teams to bring generative content creation and intelligent workflows into social, shaping how marketers go from idea to published post
  • Navigate a fast-moving landscape of social platform API changes, emerging networks, and evolving content formats (Meta, LinkedIn, TikTok, YouTube, Reddit, and beyond)
  • Use data to guide strategy and decision making, including defining success metrics, evaluating tradeoffs, and pressure testing assumptions where signal is imperfect
  • Guide new product ideas from initial concept all the way through launch

Requirements

  • Experience launching customer-facing products, ideally across social media tools, content creation platforms, or modern marketing software
  • Strong content and marketing empathy, with experience building tools for marketers rather than purely technical users
  • Comfort operating in ambiguous, evolving problem spaces and turning uncertainty into clear direction
  • A data-oriented approach to product management, using metrics and tradeoffs to inform strategy
  • Technical fluency and systems thinking across shared platforms and foundations
  • A bias toward action and progress, with sound judgment about when to ship, when to iterate, and when to pause and learn
  • The ability to clearly articulate product strategy and tradeoffs to cross functional partners and senior stakeholders
  • Experience operating effectively in complex product ecosystems where success depends on influence and coordination rather than direct ownership.
Benefits
  • The cash compensation below includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles.
  • In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs).
  • Some roles may also be eligible for overtime pay.
  • Individual compensation packages are tailored to your skills, experience, qualifications, and other job-related reasons.
  • Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.
  • At HubSpot, fair compensation practices aren’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product managementdata analysiscontent creationsocial media toolsmarketing softwareAPI navigationsuccess metricsgenerative content creationintelligent workflowssystems thinking
Soft Skills
content empathystrategic visionambiguity navigationdata-oriented decision makingbias toward actionclear articulationinfluencecoordinationjudgmentcollaboration