HRM Institute GmbH & Co KG

Online Marketing Manager – Social Media, LinkedIn, SEO, Retargeting

HRM Institute GmbH & Co KG

full-time

Posted on:

Location Type: Remote

Location: Germany

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Tech Stack

WordPress

About the role

  • For our project managers you will be the primary contact regarding communication with trade fair attendees for their events and projects.
  • Your tasks include continuously expanding reach and participant numbers.
  • Creating online and social media campaigns on Meta, Facebook, Google, LinkedIn, etc.
  • Creating and managing geo-targeting campaigns as well as YouTube and video campaigns.
  • Measuring campaign performance and optimizing campaigns.
  • Independently developing and implementing retargeting measures.
  • Developing and implementing an SEO/SEA strategy.
  • Coordinating and working with external service providers.

Requirements

  • Experience in online and social media marketing relevant to the expected tasks.
  • Solid knowledge of commonly used tools such as Google Ads, Google Analytics, and Search Console.
  • Experience with a content management system, e.g. WordPress.
  • We do not expect experience across all mentioned platforms and channels, but you should have solid knowledge in several areas and be willing to expand them.
Benefits
  • A varied role with many opportunities to shape your work.
  • Independent work with responsibility for your own tasks.
  • A pleasant working atmosphere in a performance-oriented environment.
  • A committed and collegial team.
  • Flexible working hours and the option to work partly from home.
  • Training and professional development opportunities.
  • An attractive pension plan.
  • Discounted membership in a fitness network.
  • Active support in finding childcare places through membership in the "Familiengenossenschaft e.G." (family cooperative).
  • A great office with views of the Rhine and employee parking spaces.
  • Complimentary beverages.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
online marketingsocial media marketinggeo-targetingSEOSEAcampaign performance measurementretargetingcontent management systemsGoogle AdsGoogle Analytics
Soft Skills
communicationproject managementcollaborationoptimizationindependence