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HP France

Worldwide Business Personal Systems Lead – Commercial Security Solutions

HP France

B2B marketing lead for HP’s commercial security solutions driving performance marketing planning and execution. Collaborating across teams to create high-impact demand assets and strategies for security offerings.

Posted 7/2/2026full-timeSpring • Texas, Washington • 🇺🇸 United StatesSenior💰 $105,050 - $161,800 per yearWebsite

About the role

Key responsibilities & impact
  • Define HP’s commercial security performance marketing plans and drive execution and tracking.
  • Help translate technical capabilities into business value, and competitive differentiation for ITDMs.
  • Embed security across HP’s commercial portfolio and ecosystem so it becomes a clear, consistent reason to choose HP.
  • Build security-led demand programs, including LinkedIn-first initiatives, RTBs, conversion assets tailored to decision-stage buyers.
  • Drive collaboration across product marketing, GTM, comms, alliances, agencies, regional markets, sales/channel, and security teams to translate launches, feature releases, announcements into market-facing value stories & activation-ready assets/toolkits.
  • Build a repeatable security content system that maps proof points, use cases, competitive positioning, and enablement assets across buyer journey stages.
  • Manage budget, alliance dollars, costs, and project timelines.

Requirements

What you’ll need
  • 8–12+ years in B2B marketing (security, enterprise IT, or infrastructure)
  • Strong ability to translate technical capabilities into clear business value.
  • Experience in security positioning or enterprise risk narratives
  • Proven track record developing mid–lower funnel demand content working with creative agencies.
  • Strong program management, cross-functional leadership skills
  • Exceptional executive communication and storytelling
  • Ability to analyze data and convert insights into marketing decisions and measurable impact.

Benefits

Comp & perks
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Long term/short term disability insurance
  • Employee assistance program
  • Flexible spending account
  • Life insurance
  • Generous time off policies, including;
  • 4-12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
  • Additional flexible paid vacation and sick leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Demand GenerationContent DevelopmentMarket AnalysisBudget ManagementProject Management
Soft Skills
Cross-Functional LeadershipStorytellingCollaboration