Business Personal Systems Product Marketing Portfolio Strategist

HP France

Commercial Product Marketing Portfolio Strategist at HP shaping product marketing messaging and strategy. Influencing insights and driving the portfolio positioning within Business Personal Systems.

Posted 6/16/2026full-timeSpring • Texas • 🇺🇸 United StatesSeniorLead💰 $130,700 - $205,200 per yearWebsite

About the role

Key responsibilities & impact

Own and drive end-to-end portfolio positioning strategy across portfolio → product line → series → product (PLs: Notebooks, Desktops, Thin Clients, Chrome, Fortis Education Devices)
Develop and operationalize portfolio frameworks, navigation storybooks, and playbooks
Partner with research teams to frame messaging and positioning tests and translate insights into strategy
Drive cross-functional alignment across GBU, NPI, Creative, and Comms
Serve as AI strategy and application expert and scale AI-driven workflows
Manage OEM messaging alignment and embargo guidance
Translate strategy into market-ready toolkits and guidance
Mentor teams and elevate portfolio-level thinking
Serve as team lead, supporting the manager and elevating the most prominent products within the business. This includes planning through to execution and sustaining, beside Product Marketing Leads.

Requirements

What you’ll need

Bachelor Degree or equivalent (Master degree or equivalent preferred)
10+ years of work experience in related field

Benefits

Comp & perks

Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave

ATS Keywords

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Applicant Tracking System Keywords

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Soft Skills

leadershipmentoringcross-functional alignmentstrategic thinkingcommunication

Certifications

Bachelor DegreeMaster Degree