Director, Office Print Marketing

HP France

Director leading global office print marketing strategies and campaigns at HP. Maximizing operating profit through innovative marketing and understanding of office audience segments.

Posted 5/5/2026full-timeVancouver • Washington • 🇺🇸 United StatesLead💰 $166,050 - $265,700 per yearWebsite

About the role

Key responsibilities & impact

Leads marketing strategies and campaigns to drive the office print marketing business.
Deeply understands the motivations and need state of audience segments through use of insights and analysis.
Contributes to LTP strategic planning, inclusive of macro-category and competitive analysis that incorporates a comprehensive forecasting plan
Collaborates closely with market marketing leaders to ensure that plans can be tactically enacted in relevant global markets and drive business results
Champions and continually drives the adoption of breakthrough, innovative marketing across the business. Must have a differentiated view into emerging marketing techniques and opportunities.
Must be a strategic leader that can help form product value propositions that are differentiated and compelling, in concert with business unit product management teams.
Works upstream with the business on new product introductions, integrating customer latent needs into products that provide significant market differentiation.
Acts as a critical thought partner to Print Marketing executive leadership, as well as the Print business executive leadership team.
Inspires our internal and external partners to produce thought leadership that sets the vision for our office print business, drives world class creative, and creates messaging that meets customer needs and inspires positive purchase behaviors
Deeply understands the macro-landscape of the office printer market, competitive pressures, and creates strategic plans accordingly.

Requirements

What you’ll need

Prior corporate marketing leadership position, ideally within strategic marketing vertical
Experience within large, matrixed organization with multiple business lines and areas of growth
Experience building and scaling processes, teams, budgets, tools and programs
Ability to marry insights and data with storytelling, narrative development and messaging
Proven experience to lead large, complex projects
Minimum of 10+ years total marketing experience.
Bachelors degree required, MBA is preferred.

Benefits

Comp & perks

Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

strategic marketingcompetitive analysisforecastingproduct value propositionsmarket differentiationnarrative developmentmessagingproject managementdata analysismarketing techniques

Soft Skills

leadershipcollaborationinspirationcommunicationstrategic thinkingcreativitystorytellingcritical thinkingproblem-solvingteam building

Certifications

Bachelor's degreeMBA