Houston Properties Team

Social Media Manager

• You know content isn’t just posts — it’s people.
• Behind every caption, video, and graphic is a chance to spark trust, guide a decision, and remind someone that they’re not just buying a house — they’re building their future.
• Thrive on bringing order to chaos; take scattered ideas and shape them into a clear plan; get energy when engagement rises because of something you orchestrated.
• Guide a creative team of designers, editors, and AI video creators to produce content that reflects who we are and what we stand for.
• Own the calendar, ensure consistency in tone and visuals, and use analytics to adapt and refine what connects with our community.
• Build and manage the content calendar across Instagram, Facebook, LinkedIn, YouTube, and TikTok.
• Coordinate with agents to highlight wins, stories, and behind-the-scenes moments.
• Review creative output from the designer, editor, AI video creator, and copywriter.
• Track analytics weekly and adjust plans for stronger engagement.
• Ensure every piece of content reflects HPT’s brand tone, visuals, and values.
• A clear and consistent content pipeline — no missed posts, no off-brand messaging.
• Engagement and reach trending upward month after month.
• Creative team members producing their best work under your guidance.
• Data-driven insights shaping what we share, when, and how.
• A social presence that builds trust and reflects HPT’s culture of care.
• Houston Properties Team: Ranked Houston’s #1 boutique real-estate team with $2B+ sales and 1,000+ five-star Google reviews.

Content Manager - Social Media