Manager, Field Events – Growth

Hotel Engine

Manager of Field Events overseeing Engine's field marketing programs to increase engagement with businesses. Responsible for activating unconventional channels and partnerships in the traveling industry.

Posted 7/19/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $115,600 - $160,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in end-to-end field marketing program management, including event strategy, execution, and pipeline accountability. Proficient in leveraging analytical tools and sales partnerships to drive customer engagement and influence opportunities.

Highest-signal resume keywords

Field Marketing ExperienceTeam LeadershipSalesforce ProficiencyAI ExecutionExperimentation Fluency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event MarketingDemand GenerationPipeline ReportingAccount TargetingAnalytical Skills

Soft Skills

Hands-On LeadershipCreative Problem SolvingCollaboration

Tools & Technologies

SalesforceBusiness Intelligence ToolsClaudeGPT

Industry Keywords

Field Program OwnershipCustomer EngagementEvent ExecutionAudience TargetingPost-Event Follow-Up

About the role

Key responsibilities & impact

End-to-end field program ownership: Strategy and execution of Engine's full field marketing program including event selection, audience targeting and recruiting, content and run-of-show, on-site execution, pre and post-event follow-up, and pipeline reporting. You own the calendar and you own the number.
Traditional field events: Customer dinners, sporting event suites and activations, and regional roadshows. Partner with go-to-market leadership to align event mix to pipeline targets and territory priorities.
Experimental in-person activations: Identify, test, and scale unconventional channels for getting Engine in front of buyers, eg. job site visits, office drop-ins, and other activations that meet our ICP where they actually are. Bring a test-and-learn mindset: hypothesis, MDE, post-event readout, decision to kill or scale.
DMO and destination partnerships: Own Engine's relationship with regional travel organizations and partners, then build the playbook to expand the model to additional destinations.
Pipeline accountability: Net-new logo influence, opportunity acceleration, and customer expansion sourced or influenced by field. Deliver clean post-event reporting to sales, growth, and executive leadership.
Sales partnership and enablement: Tight alignment with AEs, AMs, and sales leadership on account targeting, pre-event prep, and post-event follow-up.
Team leadership: Manage and develop a team of two while staying hands-on as a senior IC. Set standards for program quality, raise the bar on creative, and create career pathing as the function grows.

Requirements

What you’ll need

5+ years in field marketing, event marketing, or demand generation, including 1+ years managing a team or operating as a player-coach.
Deep field marketing experience: you've owned a calendar end-to-end, hit pipeline targets, and you understand the difference between throwing an event and running a program.
Strong AI execution: you can ship copy, lists, and follow-up sequences yourself, and Claude or GPT is tightly integrated into your workflows.
Experimentation fluency: you know how to size a bet, set success criteria, and turn a one-off activation into a durable playbook. You raise the bar when it isn't set high enough.
Strong analytical instincts: you're comfortable in Salesforce and a BI tool, can interrogate a pipeline funnel, and know which metrics to trust and which to question.
Sales partnership chops: you've worked shoulder-to-shoulder with AEs and sales leadership, and you know how to drive account targeting and follow-through without burning cycles.
Systems thinking: you distinguish between proven plays worth scaling and experimental swings worth testing, and you know how to sequence both across a calendar.
Hands-on leadership: you set strategy and you also build the run-of-show yourself.

Benefits

Comp & perks

Compensation: Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
Benefits: Check out our full list at engine.com/culture.
Environments for Success: Different roles have different needs in terms of the environments that drive success which is why we have a hybrid-hub model. Whether you are in one of our amazing offices or fully remote, we’ll make sure you have what you need to succeed.