Senior Performance Marketing Manager, Travel

Hotel Engine

Travel Performance Manager responsible for managing paid performance portfolio for B2B Travel. Driving business sign-ups and optimizing marketing channels for growth.

Posted 7/31/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $130,050 - $180,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in performance marketing with a focus on B2B Travel, driving acquisition efficiency through strategic measurement and creative testing. Proficient in utilizing AI tools and data analysis to optimize marketing channels and enhance customer journeys.

Highest-signal resume keywords

Performance Marketing ExperienceB2B Travel ExpertiseCreative Testing and IterationAI Tool UtilizationData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Performance MarketingAcquisition EfficiencyMeasurement and AttributionCreative BriefingSQLProgrammatic AdvertisingSearch MarketingSocial Media AdvertisingChannel ExpansionData Analysis

Soft Skills

Direct CommunicationLeadershipCollaboration

Tools & Technologies

BI ToolsAI ToolsCRM Systems

Industry Keywords

B2B SaaSTravelT&ELTV:CACROASIncrementalityMMMCreative ResourcesEmerging PlatformsCustomer Journey

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own the full paid performance portfolio for B2B Travel, covering strategy, execution, and measurement across all channels: search, social, programmatic, CTV, audio, and emerging platforms.
Drive net-new business sign-ups and improve the rate at which sign-ups convert into first-time bookers, owning both halves of the acquisition motion.
Drive acquisition efficiency, measured against product-line ROAS and LTV:CAC, not channel-level proxies.
Partner across Performance, Analytics, and Product to ensure measurement, attribution, and signal quality reach a high bar across the sign-up and first-booking funnel.
Own the creative testing loop for Travel (hypothesis, variant, scaled winner) in partnership with brand and creative resources.
Lead channel expansion into net-new paid channels (CTV, Spotify and audio, direct mail, emerging platforms) with a structured test-and-graduate framework.
Build and maintain the weekly performance narrative for Travel: what's working, what's not, and what's next.
Coordinate with lifecycle and CRM so paid acquisition hands off cleanly into the customer journey, without owning the email and journey flows yourself.
Use AI tools and workflows to increase throughput: audience building, creative briefing, performance reporting, and in-platform optimization.

Requirements

What you’ll need

7–10 years of performance marketing experience with a track record of driving efficient acquisition against ROAS, LTV:CAC, or payback-period targets.
You've owned a full paid portfolio, not just one or two channels, and know when to scale, hold, or kill spend.
You've managed paid programs at meaningful scale, and you know how to grow spend without letting efficiency slip.
Deep hands-on experience across search, social, and programmatic. Bonus points if you've tested and scaled net-new channels like CTV, audio, podcast, or direct mail.
Strong creative instincts. You can brief, evaluate, and iterate on creative with a clear point of view, not just rely on an agency or designer to drive the loop.
AI-fluent and systems-adaptive. You've actively used AI tools to change how you work, and you can onboard new platforms and workflows without hand-holding.
You understand measurement end-to-end: attribution, incrementality, MMM, and why each matters at different altitudes.
Comfortable with SQL or BI tools at a functional level. You can pull and interpret your own data without waiting on analytics.
B2B SaaS experience preferred. Travel, T&E, or high-velocity B2B backgrounds are a plus.
You lead with data and outcomes, not activity or impressions.
Comfortable balancing optimization of an established program with expansion into new channels.
Direct communicator who can speak to executives and ICs with equal clarity.

Benefits

Comp & perks

Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
Check out our full list athttp://engine.com/culture.