Hotel Engine

Organic Social and Content Lead

Hotel Engine

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $97,600 - $135,000 per year

Job Level

Senior

About the role

  • Content Strategy & Storytelling: Define and execute Engine’s organic social strategy in service of brand and business goals. Translate social listening and audience insight into compelling, relevant content.
  • Hands-On Content Creation: Concept, produce, and edit short-form video and visual content optimized for Instagram, LinkedIn, and X. Own the full lifecycle from idea to publish to optimization.
  • Channel Ownership & Management: Fully own Engine’s social media handles. This includes maintaining the publishing calendar, managing day-to-day operations, and ensuring the brand's presence is consistent and active.
  • Active Monitoring & Engagement: Act as the primary voice of Engine by monitoring mentions, tags, and comments. You will handle real-time responses, engage in relevant industry threads, and manage community interactions to build trust and rapport.
  • Community & Audience Insight: Stay close to social and community conversations (including Reddit and similar forums) to understand what customers care about and how they engage.
  • Cross-Functional Collaboration: Partner with Product, Growth, Sales & Partnerships, and Communications to align social content with launches, campaigns, and broader narratives. Elevate customer stories and UGC where it adds credibility and impact.

Requirements

  • Social native: You understand how Instagram, LinkedIn, and X actually work, how algorithms impact success, and how the social landscape is changing. You have a proven track record of building and scaling social presence for nascent accounts.
  • Video-first: You have hands-on experience producing and editing short-form video built for social.
  • Insight-driven: You know how to find signals in noise and turn audience behavior and conversation into strong content ideas.
  • Creative and decisive: You can generate original ideas, execute quickly, measure what’s working, and pivot when it’s not.
  • Must love travel: Experience in (or genuine enthusiasm for) the travel industry.
Benefits
  • Compensation: Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
  • Benefits: Check out our full list at http://engine.com/culture.
  • Environments for Success: Different roles have different needs in terms of the environments that drive success which is why we have a hybrid-hub model. Whether you are in one of our amazing offices or fully remote, we’ll make sure you have what you need to succeed.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content strategystorytellingvideo productionvideo editingsocial media managementsocial listeningaudience insightpublishing calendar managementcommunity engagementuser-generated content (UGC)
Soft Skills
creativitydecisivenesscollaborationcommunicationinsight-driven thinkingadaptabilitytrust-buildingrapport management