Horizontal Digital

Senior SEO Strategist

Horizontal Digital

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Senior

About the role

  • Lead the strategic development of SEO campaigns, starting from kick-off and extending through post-launch and on-going support.
  • Develop and execute on-page optimization strategies to achieve organic visibility for our clients.
  • Review technical SEO factors (such as crawl reports, core web vitals, page performance, etc.) and translate findings into dev-ready documentation.
  • Audit websites (technical, on-page, etc.) to identify issues and opportunities. Develop roadmap and execution plan based on prioritization.
  • Analyze website metrics (in partnership with analytics team) to interpret data, identify trends, and refine strategies based on performance insights.
  • Collaborate with technology, UX, and design teams to ensure that SEO recommendations are applied to final design and technology implementation.
  • Research and execute new GEO and AI optimization to help clients stay on top of the most recent trends and evolving search experience.
  • Perform content strategy initiatives and execution such as content inventories, content analysis, and page level strategy.
  • Provide SEO guidance and oversight during website migrations to preserve and enhance organic performance.

Requirements

  • 6+ years of SEO experience required.
  • 2+ years of Content Strategy experience preferred.
  • 3+ years of experience at an agency or consulting firm preferred.
  • Familiarity with website analytics platforms such as Google Analytics, Google Search Console, etc.
  • Knowledge of factors that influence search engine rankings.
  • Ability to think strategically to identify and define keyword opportunities for optimization.
  • Well-rounded knowledge of SEO tools such as SEMRush, BrightEdge, and ScreamingFrog.
  • Strong knowledge of Microsoft Excel and/or Google Docs.
  • Bachelor’s Degree.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SEOon-page optimizationtechnical SEOwebsite auditingwebsite metrics analysiscontent strategykeyword optimizationGEO optimizationAI optimizationdata interpretation
Soft skills
strategic thinkingcollaborationcommunication
Certifications
Bachelor’s Degree
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