Field Marketing Manager

Horizon3.ai

Field Marketing Manager responsible for executing regional field marketing programs to enhance sales pipeline at Horizon3.ai. Collaborate with sales teams and manage event logistics for marketing initiatives.

Posted 6/8/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $110,000 - $135,000 per yearWebsite

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Plan, execute, and measure regional field programs including hosted executive dinners, third-party conferences, roadshows, and account-specific activations aligned to pipeline targets.
Partner with SDR leaders on post-event SDR sequences in coordination with the SDR team to maximize meeting conversion from every program.
Manage event logistics end to end: venue sourcing, vendor coordination, attendee recruitment, on-site execution, and follow-up.
Deploy digital air cover in coordination with the digital team to surround target accounts before, during, and after field programs when applicable.
Own CPO targets for every program and report performance against them in a structured 30-day post-event review.
Track and report on meetings booked, pipeline created, and stage progression from field programs - no vanity metrics.
Partner with marketing ops to ensure all field activity is properly tracked in Salesforce with consistent campaign attribution.
Serve as the primary liaison between field marketing and the SDR and sales teams for program planning, list building, and follow-up alignment.
Collaborate with brand and design on event materials, signage, and experiential elements that reflect Horizon3.ai’s messaging standards.
Coordinate with the campaigns team to integrate field programs into broader campaign sequences.
Contribute to CISO dinner and executive roundtable programming with curated invite lists and content alignment.

Requirements

What you’ll need

3-5 years of B2B field marketing experience, ideally in cybersecurity, infrastructure, or enterprise SaaS.
Demonstrated ability to own a field program from concept through post-event reporting with clear pipeline outcomes.
Strong project management skills - comfortable running multiple programs simultaneously with competing deadlines.
Experience partnering directly with SDR and sales teams on pre- and post-event sequences and lead handoff.
Working knowledge of Salesforce for campaign tracking and pipeline reporting.
Familiarity with marketing automation platforms (Pardot, HubSpot, or equivalent) for list management and nurture coordination.
Comfort with CPO-based budgeting and ROI reporting - you know how to defend a spend decision with data.
Excellent written and verbal communication skills; able to write compelling invite copy and executive-facing event briefs.
Willingness to travel up to 40% for event execution and customer programs.

Benefits

Comp & perks

Health, vision & dental insurance for you and your family
Flexible vacation policy
Generous parental leave
Equity package in the form of stock options
Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities.
Innovative Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking.
Hybrid & Remote Work: We embrace a mix of remote and hybrid work models depending on role and location, including our Chicago office, where some roles require regular in-office presence.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B field marketingproject managementevent logisticspipeline reportingcampaign attributionlead handoffCPO budgetingROI reportinglist managementnurture coordination

Soft Skills

communication skillscollaborationorganizational skillsattention to detailproblem-solvingtime managementadaptabilitycreativitystrategic thinkingrelationship building